Mattress supplier Serta is shining the spotlight on its iComfort mattresses with its latest marketing campaign set to launch Wednesday.
Art Van Furniture partnered with Bernhardt Furniture during High Point Market to unveil its spring Catalog shot by noted fashion photographer Nigel Barker.
Jordan's Furniture launched another promotion today offering free furniture and mattresses if the Boston Red Sox win the 2014 World Series.
Luxury Italian bedding producer Magniflex has partnered with the Kansas City Royals on television-visible signage behind home plate and several other initiatives with the domestic support of Magniflex North American Headquarters in Miami.
Bedding supplier Dormeo is taking its advertising to the airwaves with television spots that include two-, five- and 30-minute segments on cable channels.
Contemporary furniture vendor Zuo Modern is implementing a zero tolerance policy on minimum-advertised-price violations.