September 12,
2017 by Larry Thomas in Advertising, Business Strategy, High Point, Industry, Market
Three permanent and four temporary exhibitors will open new showrooms in International Market Centers' Main Street properties in time for the October High Point Market.
August 16,
2017 by Jane Chero in Advertising, Designer Weekly, Industry
IKEA Group, the owner of most IKEA budget furniture stores worldwide, is delivering it’s 2018 IKEA Catalog filled with new products and lower prices on existing products to nearly seven million homes across Canada this week.
August 16,
2017 by Larry Thomas in Advertising, Business Strategy, Green, Industry
Casper, the online bed-in-box pioneer that has shaken up the mattress industry with a single product it calls “the perfect mattress,” is introducing a second mattress that incorporates ergonomic technology.
May 31,
2017 by Larry Thomas in Advertising, Designer Weekly, Industry
Online furniture and home décor retailer Hayneedle.com has launched its first national advertising campaign that will include a variety of television, print, digital display and digital radio ads.
May 22,
2017 by Larry Thomas in Advertising, Business Strategy, Industry
Upholstery producer England Furniture has completed a rebranding that includes a new logo, updated website, and new point-of-purchase signage.
May 19,
2017 by Larry Thomas in Advertising, Business Strategy, Industry
Mattress producer Restonic said its recent national consumer Sleep Survey has generated more than 135 million earned media impressions nationally and is being further promoted with a mattress giveaway on Restonic’s trademarked SleepBlog.
May 18,
2017 by Larry Thomas in Advertising, Industry
Serta has launched an advertising and marketing campaign in which the mattress producer urges consumers to “Declare Peace” by making time to relax and rejuvenate.