Simmons Beautyrest it set to launch its second annual National Training Month, an April campaign focused on educating retail sales associates about key industry topics in advance of the Memorial Day holiday, a weekend that traditionally serves as the unofficial start of the busy summer mattress-selling season.
American Textile Co., a Pennsylvania-based producer of top-of-bed products, has signed a licensing agreement with Tempur Sealy International to develop and distribute sleep accessories under the Tempur-Pedic brand.
Independent mattress producer Gold Bond is coming out swinging against online bed-in-the-box retailers with a new merchandising strategy that provides a lineup of mattresses retailing for under $1,000, backed by marketing support for local retailers.
Mattress producer Tempur Sealy International (NYSE: TPX), whose stock has been under pressure since it terminated supply contracts with its largest customer earlier this year, has amended a stockholder rights plan adopted in February to allow a "qualified offer" for the company to be exempt from triggering the plan's provisions.
Adjustable bed manufacturer Reverie has been honored with the Women’s Choice Award for the sixth consecutive year, based on recommendations from its female customers.
Kingsdown executives Kevin Damewood and Robert Oexman recently appeared on National Public Radio as part of a story on mattress shopping.
Reverie, a producer of adjustable beds, mattresses and pillows, said it will open an Innovation Center in the Greater Buffalo, N.Y., area later this year that will serve as the central production facility for its adjustable power bases.