Daily News
From Home Furnishing Business
February 27,
2025 by Karen Parrish in Business Strategy, Industry 
IKEA is unveiling a new vision for digital accessibility and inclusion, reaffirming its commitment to creating digital experiences that are intuitive, inclusive, and welcoming to all. Customers and co-workers will experience improvements in our digital solutions, ensuring inclusive and user-friendly online interactions.
February 23,
2025 by Karen Parrish in Business Strategy, Industry
IKEA U.S. released its 2024 Annual Summary and announced that eight new format stores will open across the U.S. in 2025. The report also shares a look back at how the company has continued to prioritize and reach customers in new and innovative ways.
February 20,
2025 by Karen Parrish in Business Strategy, Industry
With over 86 million downloads globally, IKEA is once again redefining the home shopping experience by unveiling several innovative features on its mobile app. The enhancements will create a more seamless, personalised, and inspiring shopping journey, strengthening the IKEA position as a leader of life at home. These latest updates reaffirm the company’s dedication to innovation and customer-centric solutions, ensuring that every shopping journey – whether online or in-store – is more intuitive, efficient, and more enjoyable than ever before.
February 16,
2025 by Karen Parrish in Business Strategy, Industry
IKEA opened a new store in Stockholm – a small store yet a great milestone in the company’s ongoing efforts to innovate and adapt to changing consumer behaviors. This new store, located in the Mall of Scandinavia, exemplifies IKEA’s strategy of developing smaller, more accessible urban store formats.
February 10,
2025 by Karen Parrish in Business Strategy, Industry
A new IKEA report reveals we get 1 hour and 20 minutes less sleep than we want – and it uncovers a mathematical formula for achieving the perfect night’s rest.
February 2,
2025 by Karen Parrish in Business Strategy, Industry
The sixth edition of the Nytillverkad collection reimagines a range of solitary chairs from the 60s, 70s, and 80s, as well as customizable shelves, playful textiles and curvy vases, sure to make a splash. The launch of the Nytillverkad collection will be available globally in IKEA stores starting February 2025.
December 19,
2024 by Karen Parrish in Business Strategy, Industry
IKEA Retail has revealed its top three online searches for the year, and they happen to have one thing in common – they are all storage and organising solutions for the home. In fact, the demand for smart storage solutions has been steadily rising over the past decade. This growth is fuelled by factors such as rapid urbanisation, smaller living spaces, and a growing consumer preference for organised, functional, and visually appealing home environments.