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From Home Furnishing Business

The Transformer Table is ‘Instagram Famous’ After 130 Million Views

The Transformer Table has become the most watched product review on Instagram with over 130 million views. Their modular dining furniture, which features six different length options, are space-savers that will fit well in any space - big or small.

Spring Air Continues Expansion to Jamaica and Dominican Republic

Already present in 50 countries, U.S. bedding manufacturer Spring Air International has signed two more licensing agreements that will place its brand throughout the Caribbean, granting licenses to La Reina S.A.S. in the Dominican Republic and Boss Furniture Ltd. in Kingston, Jamaica.

Holiday Shopping is Here, With Heavy Discounts, Whether It’s Wanted or Not

According to a story in the Wall Street Journal, there are many heavy discounts by big retailers this holiday season who have substantial overhang of inventory. However, this also means that other retailers, with no excess inventory, are having to discount their stock more than usual to stay competitive.

West Elm Kids Launches Second Collection with Sarah Sherman Samuel

West Elm, global design company and brand of Williams-Sonoma, Inc., announced an expansion of the collaboration with designer Sarah Sherman Samuel. Their new collection features 33 holiday-inspired products that build on the partnership debut in Spring 2022. 

Traditional Oak Makes a Resurgence with A Finishing Makeover

Oak is making a combat in the furniture category, but it’s all in how the wood is finished, from wire brush treatments to gray-tones and neutral stains that neutralize the yellow cast and mitigate some of the high contrast in the grain, according to Fusion Designs.

Mother Ruggers, A Washable Rug Company, Born Out of Innovative Engineering

Stormy Simon, past president of, has partnered with Turkish manufacturer and designer Ayse Yildirim to introduce Mother Ruggers, a washable luxury rug company. Founded in late 2021, Mother Ruggers are woven rug collections with innovative engineering to create machine-washable area rugs.

IMM Cologne Making Comeback After 2-Year Forced Pandemic Hiatus

After a 2-year absence because of the global pandemic, imm cologne is set to make a strong comeback June 4-7 at the Koelnmesse Fairgrounds in Cologne, Germany. The traditional January dates were moved to June likely benefiting from safer health conditions during the spring dates.

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