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Gardner-White Renews with Alliance Data

By Home Furnishings Business in Furniture Retailing on May 30, 2012

Alliance Data Systems and Gardner-White Furniture have renewed the Detroit-area furniture retailer's private label credit card program.

"Since we opened our doors in 1912, Gardner-White has been committed to the highest standards of quality, value and customer service. The Gardner-White credit card program is critical to enabling us to bring our customers greater levels of value and flexibility every day, helping them bring home the furniture they and their families will enjoy for years," said Barb Tronstein, vice president and owner of Gardner-White. "We appreciate Alliance Data's expertise in the furniture space, and their multichannel credit and marketing tools. The credit card program has become an important extension of our brand, and has been a key catalyst for helping Gardner-White exceed its sales and marketing goals. We believe the card program plays a key role in making Gardner-White our customers' number one choice for home furnishings."

"Gardner-White is a valued Alliance Data client, and we are excited to continue collaborating with this innovative furniture retailer to drive enhanced levels of value for Gardner-White cardholders," said Melisa Miller, president of retail services for Dallas-based Alliance Data. "We're confident in the card program's ability to continue to help Gardner-White measurably drive sales and deliver a superior in-store and online experience to its customers."

Warren, Mich.-based Gardner-White operates seven stores and a warehouse in southeastern Michigan. Gardner-White is moving its corporate offices and distribution center to Auburn Hills, Mich., this summer, where it will open a new 85,000-square-foot store in the same facility.

HFIA, TD Bank Announce Gift Card Winner

By Home Furnishings Business in Furniture Retailing on May 30, 2012

Stacey Cooper of Skeen Furniture Warehouse, Carlsbad, N.M., has won a $250 gift card provided by TD Bank through Home Furnishings Independents Association.

Founded in 1935 by Cooper€™s grandfather and great grandparents, Skeen Furniture has been serving the Pecos Valley and West Texas for four generations.

Cooper€™s business card was drawn as part of a raffle sponsored by HFIA and TD Bank to promote the organizations€™ partnership. The raffle was open to all dealers who visited the HFIA booth during April's High Point Furniture Market, left a business card and received information about the Renovate private label credit card program offered by TD Bank.

€œI was very surprised. I don€™t ever win anything,€ said Cooper.

The Renovate Card plan, a new product available to HFIA members through TD Retail Card Services, provides a full range of custom financing options, discounted rates and special member benefits. Advantages of the program include a high average retail ticket, rapid credit decisions, ongoing promotional support, and domestic servicing performed at TD Bank€™s headquarters in Mahwah, N.J.

Leon & Lulu Hosting Artists' Market Sunday

By Home Furnishings Business in Special Events on May 30, 2012

Home furnishings retailer Leon & Lulu will host 30 artists for its summer 2012 Artists' Market this Sunday.

The Clawson, Mich., store has hosted seasonal Artists' Markets since August 2009. While some artists are regulars, more than half the exhibitors are new to the Market each time to ensure a unique shopping experience. There is no cost to exhibit at or attend the Artists€™ Market aside from a gallery fee, which makes it an excellent venue for emerging craftspeople to display their work.
 
Artists at the upcoming event include celebrated Detroit ceramics studio Pewabic Pottery. Ten percent of total sales will benefit Cass Community Social Services, a non-profit organization which seeks to link job training and permanent employment with ways to reduce our footprint on the planet. They employ formerly homeless men to collect illegally dumped tires off of vacant lots in Detroit. The tires are then converted into stylish mud mats. To date, Cass Community has repurposed more 15,000 tires and sold over 7,000 mats, among other inspiring projects.

Grand Rapids Clubs Honors Steecase's Hackett

By Home Furnishings Business in Special Events on May 30, 2012

The Economics Club of Grand Rapids has named Steelcase President and CEO James Hackett Business Person of the Year.

The award was instituted to honor a leading executive from a leading and/or large employer in Grand Rapids who has made significant contributions for the betterment of the community and is individually recognized as an influential business leader. The club recognized Hackett at its annual dinner meeting Tuesday.

"Under Hackett's leadership, Steelcase has reached many milestones, including its 100 year anniversary earlier this year. James has been a longtime supporter of our organization and a pillar in our community for decades," said Lorna D. Schultz, executive director for the Economic Club of Grand Rapids. "His business acumen, exuberant leadership style, and philanthropic efforts with organizations like West Michigan Center for Arts & Technology and Grand Rapids University Prep Academy made him an obvious choice for Business Person of the Year."

The reception and dinner featured remarks from former Prime Minister Tony Blair of the United Kingdom. Blair also participated in a moderated discussion about his political and philanthropic efforts in the Middle East and his work furthering the mission of the Tony Blair Faith Foundation, which aims to promote respect and understanding about the world's major religions and show how faith is a powerful force for good in the modern world.

AHFA Sets Marketing Meeting

By Home Furnishings Business in Special Events on May 29, 2012

The American Home Furnishings Alliance 2012 Marketing Meeting will convene June 26 at the Charlotte Marriott SouthPark in Charlotte, N.C.

The two-day forum is titled €œOutperform the Competition! Marketing Strategies and Tactics for High Impact Results,€ and is open to all home furnishings manufacturers, retailers and suppliers. The program will take attendees on a journey deep into the psyche of today€™s head-of-household female consumers, across the vast frontier of social media marketing and down several less-traveled side roads for new insights into crisis communications, brand protection, credibly communicating €œgreen€ and marketing for export.

AHFA also has added a new €œprofessional development€ spot on the annual program and invited professional public speaking coach Amy Griggs Kliger to help marketing executives hone their presentation skills. A former actor and professional spokeswoman, Kliger has hosted global conferences, moderated panels and faced audiences of all sizes. She has coached CEOs, salespeople and executives for a broad range of clients, and will share her top tips for making presentations--whether before an audience of one or one hundred.

The program kicks off with an economic outlook by Mark Vitner, managing director and senior economist at Charlotte-based Wells Fargo. In addition, the program includes an update on regulatory issues that impact marketing messages, and some insights on marketing for export. Mike Padjen, director of the North Carolina Department of Commerce€™s Furniture Export Office, will help attendees understand the basics of developing an international trade strategy; and Ed Burke, director of marketing at Scentair, will share his company€™s successful export marketing case study.

Other program highlights include:
* "Game-Changer Research: How Female Consumers Are Redefining the American Marketplace." Today€™s female consumer is increasing her impact as receiver, broadcaster and influencer of key information. In research conducted by Hearst Magazines and Fleishman-Hillard, 54 percent of the female respondents agreed that it is their responsibility €œto help friends and family make smart purchase decisions.€ The recently-completed study provides new  insights on how female consumers are exercising their influence. Results will be presented by Nancy Bauer, senior vice president and senior partner at Fleishman-Hillard, and Kelly Peterson, Southeast Director for Hearst Integrated Media. The Women, Power & Money survey was conducted in September 2011 among 1,270 women age 25 to 69 with annual household income of $25,000 or more.

* "The Power of Social Media Marketing." To help home furnishings marketers navigate the vast landscape of social media marketing, AHFA has invited several pioneers in the field to share their insights. For the business strategy side of digital and social media, Brandi Boatner, a member of IBM€™s Global Business Service communications/PR team, will address marketing meeting attendees. Boatner is responsible for digital and social business strategies for IBM€™s C-suite study series. She also handles media relations and works along side IBM€™s think-tank organization, The Institute for Business Value.

* Chris Phillips, sales and marketing director for Apartment Therapy, will provide an overview of one of the first social media sites focused on the home. With a mission of €œhelping people make their homes more beautiful, organized and healthy by connecting them to a wealth of resources, ideas and community online,€ Apartment Therapy has attracted more than 7 million followers.

* Bill Indursky, co-founder of VandM.com, one of the largest vintage, antique and design websites on the internet today, will offer a recap of his popular 2012 design trend forecast for the home decor and antiques industry, as well as explain the larger context that shaped his forecast.

* Gretchen Voth, of the Charlotte-based Luquire George Andrews agency, will present €œthe power of Pinterest,€ while John Mader and Amanda Willliams of WayWard will help attendees understand the importance of providing engaging online content.

* To help industry marketing executives track the success of their social media strategies at retail, AHFA will draw on the expertise of Denise Keniston, CEO, and Sev Ritchie, executive vice president, Web4Retail. Andy Bernstein, CEO of FurnitureDealer.net, will introduce attendees to his company€™s newest venture, DoBizBuzz, designed to help bricks-and-morter retailers harness the power of online networks. Finally, Johne Albanese of Micro D will discuss how manufacturers can help enable retailers€™ online and e-commerce initiatives through standards.

* "Crisis Communications Refresher." Rick Amme heads the crisis and media relations firm Amme & Associates For 17 years, he has consulted with companies, institutions and executives throughout the country on how to protect and enhance their reputations, especially during times of crisis or urgency. His guiding philosophy is simply €œdo the right thing and say the right thing.€ He€™ll offer meeting attendees a refresher on how to manage difficult public issues, such as lawsuits, product recalls, closings and layoffs.
 
* "Credibly Communicating Green." Kathryn Blanchard is a 25-year public relations veteran who founded her own firm, Crown Communications, in 1993. Among the firm€™s longtime clients are industry leaders Coca-Cola Bottling Co. Consolidated, Crescent Resources and Bank of America.  Crown focuses on offering marketing solutions that reduce a company€™s impact on the environment and protect their bottom line. She€™ll offer practical advice for ensuring that your company€™s sustainability efforts are reflected in your marketing.

The Annual Marketing Meeting will open with a 6 p.m. reception and group dinner Tuesday, June 26. The education program runs from 8 a.m. to 5 p.m. Wednesday, June 27; and from 8 a.m. to noon on Thursday, June 28.  An optional retail €œsafari€ in Charlotte will conclude the program Thursday afternoon.

Registration is $599 for AHFA member companies and $999 for non-members.

A limited number of rooms at the Charlotte Marriott SouthPark are available for a discounted rate of $139 a night until June 8. Make reservations here, or call 704.364.8220. Registration for the meeting is posted online here under EVENTS.

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