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From Home Furnishing Business

Overstock Launches Campaign with Expert Ambassadors to Highlight Brand

Online furniture and home furnishings retailer Overstock.com, Inc. announced its brand campaign reinforcing the company’s focus on quality furniture and home furnishings at smart value. With the company’s vision, “Making Dream Homes Come True,” the campaign highlights Overstock’s variety at value prices.

Wayfair Expands Sustainable Offerings with Over Fifty Third-Party Certifications

Home retailer Wayfair Inc. announced its expanded Shop Sustainably offering, which allows shoppers to easily find sustainable products that adhere to a variety of third-party certifications. With more than fifty third-party sustainability certifications to-date, Wayfair is home to the largest variety of sustainability certifications featured by a home retailer.

Universal Furniture Debuts Collection Where Tradition Meets Timeless Style

Universal Furniture’s Newstalgia collection, debuting at this fall’s High Point Furniture Market sees tradition meet today in its style. With updated styles that have origins in yesteryear, Newstalgia brings timeless silhouettes up to date with clean architectural elements and fresh finishes.

Kuka Home Refresh Collections and Introduces New Motion Seating

Kuka Home will introduce an assortment of designs, mechanisms, and features at the High Point Fall Market

Dorel Revamps Showroom at High Point Market for “Whole Home Vision”

The Dorel Showroom (C&D Space 9A) at Fall High Point Market may be unrecognizable to returning buyers this year. A modern, upscale space designed to lead marketgoers through an easy-to-shop presentation that underscores the manufacturer’s “Whole Home Vision” will be found in place of the walls and complex layout.

Purple Mattress Company Announces New Chief Marketing Officer

Mattress company, Purple Innovation, Inc., announced the appointment of Keira Krausz as its Chief Marketing Officer, effective Nov. 1.

International Design Society Headquarters and Lounge Upgraded for Market

Smart Home Technology will enhance the Interior Design Society’s National Headquarters and Member Lounge. The IDS Headquarters is located on the top floor of the historic Radio Building in downtown High Point, on the corner of Main Street and Commerce Avenue. 

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