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From Home Furnishing Business

Serta Plans Consumer Loyalty Program

Bedding major Serta will offer retailers a loyalty program benefitting consumers who buy the company's iComfort or iSeries mattresses.

Bassett Mirror to Launch Acrylic Art Line

Bassett Mirror Co. will launch a new line of photo-acrylic wall art at April High Point Furniture Market.

Emerson et Cie Partners with Designer

Diane GuarigliaHome furnishings vendor Emerson et Cie has partnered with New York interior designer Diane Guariglia for a 12-piece bedroom and occasional collection set to debut at the Spring High Point Market

Visual Comfort Expands High Point Showroom

Lighting supplier Visual Comfort & Co.  has expanded its showroom in the C&D Building in time for the Spring High Point Market.   

Dormeo Launches Infomercial Campaign

Bedding supplier Dormeo is taking its advertising to the airwaves with television spots that include two-, five- and 30-minute segments on cable channels.

HTL Unveils Relax Studio, Quick Ship Programs

Leather furnishings supplier HTL International  is offering its retail customers a quick-ship program along with a studio program that allows customers to mix and match SKUs.

Olsen to Manage Capel Sales in Iowa and Nebraska

Steve Olsen will join Capel Rugs as manager of sales for Iowa and Nebraska.

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