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From Home Furnishing Business
West Elm Commits to Handcrafted Goods
October 1,
2013 by in Business Strategy, Furniture Retailing, Industry 
Home furnishings retailer West Elm has committed to purchase $35 million in handcrafted products through 2015, a 40 percent increase in spending during the next two years.
The announcement is part of the Williams-Sonoma brand's 2013 Clinton Global Initiative Commitment to Action. The retailer has also pledged to make and source these products from business adhering to high social responsibility, health and safety standards, meeting local laws, best industry practices and the brand's vendor code of conduct.
“West Elm has achieved 14 consecutive quarters of double-digit comparable brand revenue growth by listening to our customers, and our CGI Commitment to Action reflects our customers’ passion for handcrafted products, as well as their growing concern for the preservation of cultural heritage and the safety of the hands behind the work,” said West Elm president Jim Brett.
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Source: Chain Store Age