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From Home Furnishing Business
Pottery Barn Kids and Pottery Barn Teen Announce the Launch of Holiday Collections
October 25,
2026 by Karen Parrish in Business Strategy, Industry
Pottery Barn Kids and Pottery Barn Teen, portfolio brands of Williams-Sonoma, Inc., the world’s largest digital-first, design-led, and sustainable home retailer, announced the launch of ten new holiday collections designed in partnership with popular collaboration and licensing partners.
For more than a decade, Pottery Barn Kids and Pottery Barn Teen have become a leading destination for design-forward collaborations. This holiday season, the brands have expanded the most popular collaborations to offer a new assortment of items that also celebrate the quality, craftsmanship, personalization, and functional design customers expect from Pottery Barn Kids and Pottery Barn Teen.
Featuring giftable designs and festive décor for baby, kids, teen, and dorm spaces, the ten new collections include iconic characters from popular franchises, signature prints from notable fashion brands, and heirloom-worthy creations from celebrated interior designers. Each collection offers customers exclusive products designed for decorating, gifting, collecting, and celebrating the season at home.
By expanding the collaborations and partnerships with Dr. Seuss’ The Grinch™, Harry Potter, LoveShackFancy, Hill House Home, Roller Rabbit, Minecraft, Pokémon, Disney Princess, Rudolph®, and designers Chris Loves Julia, Pottery Barn Kids and Pottery Barn Teen are bringing some of the season’s most beloved design sensibilities into the home. The expanded holiday collections present more ways to create festive spaces that feel personal, imaginative, and deeply connected to the traditions families return to year after year.
“For more than a decade, our design collaborations have allowed us to bring nostalgic stories, iconic characters, and distinctive design voices into the home in a way that feels true to our brands during the holiday season,” said Allison Spampanato, Senior Vice President, Product Development, Pottery Barn Kids and Pottery Barn Teen. “Each partnership gives us an opportunity to help customers find meaningful gifts that reflect their family’s interests and become part of their holiday traditions for years to come.”
This holiday season Pottery Barn Kids and Pottery Barn Teen are also launching digital gift guides that are curated by age, price point, occasion, and interest to help customers find gifts that will delight every recipient at any age.
To learn more about Pottery Barn Kids and Pottery Barn Teen collaborations, please visit: www.potterybarnkids.com/ and www.pbteen.com/.
For a preview of the holiday assortments and expanded collaborations, be sure to follow along on social media via @potterybarnkids and @potterybarnteen.