Daily News
From Home Furnishing Business
Pottery Barn Announces New Collaboration with Ashley Stark
October 16,
2026 by Karen Parrish in Business Strategy, Industry 
Pottery Barn, a portfolio brand of Williams-Sonoma, Inc., the world’s largest digital-first, design-led, and sustainable home retailer, announced a new collaboration with New York City-based interior designer, social media influencer, and entrepreneur Ashley Stark. Drawing on generations of industry expertise, the renowned tastemaker collaborated with Pottery Barn to bring her rich design heritage and signature aesthetic to an assortment rooted in effortless elegance and timeless craftsmanship.
Inspired by Stark’s distinctive mix of rich materiality and statement pieces, the new Ashley Stark for Pottery Barn collection features refined silhouettes, tactile fabrics, and mixed-material finishes that come together in elevated pieces designed for everyday living. Across upholstery, occasional furniture, lighting, entertaining, barware, and decorative accents, the assortment of more than 50 pieces reflects a shared commitment to quality craftsmanship, enduring design, and spaces that feel beautiful, functional, and true to Stark’s fashion-forward approach to interiors.
“Ashley is a trusted tastemaker whose approach to design is shaped by both her family’s design legacy and her own distinctive eye for beautifully layered interiors,” said Jennifer Kellor, President of Pottery Barn. “This collaboration reflects our shared belief that great design is built on quality, thoughtful details, and pieces that become part of the way people live and entertain.”
Emphasizing texture and materials, the collection layers polished marble, warm brass, dark wood, and rich chenille. Thoughtful elements, like chain-link accents as well as ruffled, tufted, and ruched detailing, add dimension throughout the collection.
“Home is the center of your life, and I think it should be beautiful,” said Ashley Stark. “My collection with Pottery Barn is a pure reflection of my aesthetic, with sophisticated neutrals, lots of great textures, and truly the best materials. Partnering with Pottery Barn has been an absolute dream.”
The Ashley Stark for Pottery Barn collection is now available to shop exclusively at potterybarn.com. Follow along on social media for styling tips and inspiration @potterybarn and @ashleytstark.