Daily News
From Home Furnishing Business
Brown Jordan Expands Presence in Boston at Cabot House
August 6,
2026 by Karen Parrish in Business Strategy, Industry 
Brown Jordan, the 81-year-old iconic luxury outdoor furniture brand, is pleased to announce the expansion of its presence in the Greater Boston market through a new dedicated branded showroom experience at Cabot House in Framingham, Massachusetts. Strategically located in the heart of MetroWest, where many of the region's designers, and luxury consumers live and shop, the new space will provide an enhanced and more accessible destination for exploring Brown Jordan's latest collections. The Brown Jordan showroom formerly at the Boston Design Center will now be located at Cabot House.
The newly branded 5,000 square foot space marks an exciting evolution for Brown Jordan’s presence in the New England market, offering designers, homeowners, architects and landscape professionals a more expansive and immersive experience of the brand. Located at Cabot House’s Framingham flagship, the dedicated showroom with its own entrance, provides a comprehensive presentation of Brown Jordan’s latest collections including Luca, Solenne, Palmetto, Juno, Huntley, and more, along with the brand's extensive offering of premium finishes, fabrics, and customization options together with its iconic designs. A full-time Brown Jordan specialist will be available to assist clients with product selection, customization, and project management.
Over the coming months, the showroom will be transformed into Brown Jordan's next-generation retail environment, reflecting the brand's evolving vision for the future of its retail and trade experience. More than a furniture showroom, it has been conceived as an immersive expression of the Brown Jordan brand - celebrating more than 80 years of craftsmanship, timeless design, and innovation while reflecting how today's designers and consumers discover, customize, and experience luxury outdoor living.
Drawing inspiration from the mid-century modern movement that redefined indoor-outdoor living during the era of Brown Jordan's founding, the showroom will feature warm teak, powder-coated aluminum, textured plaster, woven architectural details, natural stone, and lush greenery that seamlessly connect architecture, landscape, and furniture. Guided by three foundational principles - craftsmanship, heritage, and customization - the showroom showcases complete outdoor living environments that inspire designers and homeowners while reinforcing Brown Jordan's legacy of exceptional design.
"As we continue to grow the Brown Jordan brand, it is important that we meet our customers where they live and shop," said Ben Collins, President of Brown Jordan. "Our partnership with Cabot House places us in the heart of one of New England's most important luxury home furnishings markets and allows us to create a more convenient and immersive experience for both consumers and the design community. We see this as an expansion of our presence and a significant investment in the region."
"Brown Jordan has long been one of the cornerstones of our outdoor furnishings offering, and we are thrilled to elevate our partnership with the introduction of this dedicated branded showroom," said Bobby Bendetson, CEO of Cabot House. "As the gold standard in luxury outdoor living, Brown Jordan deserves a destination that fully showcases the breadth of its collections, exceptional craftsmanship, and customization capabilities. This new space creates an immersive experience for both homeowners and designers while reinforcing our shared commitment to design excellence and outstanding service."
The move reflects Brown Jordan's ongoing strategy of expanding its physical footprint and creating thoughtfully designed destinations that offer designers and consumers a more engaging way to experience the brand. Later this fall, Brown Jordan will open a new showroom in the Charleston Design District at Navy Yard, marking the next step in the brand's evolving retail vision. Together with its partnership with Cabot House, these investments underscore Brown Jordan's commitment to bringing immersive brand experiences to key design markets while delivering an elevated and highly personalized experience for clients.