Daily News
From Home Furnishing Business
Kuzco Group Announces Agreement with Jonathan Adler
June 15,
2026 by Karen Parrish in Business Strategy, Industry 
Kuzco Group, a leading lighting manufacturer with a portfolio of brands including flagship brand Kuzco, Alora, Alora Mood, Insight, and Auroralight, announces a new agreement with renowned American potter and designer Jonathan Adler. The partnership will significantly expand Adler’s lighting offering in new wholesale channels, with the debut collection set to launch at Lightovation in January 2027.
Combining Jonathan Adler’s design language of Modern American Glamour with Kuzco Group’s advanced manufacturing capabilities and global supply chain expertise, the agreement introduces a new generation of lighting that blends sculptural form, material richness, and modern functionality with the signature glamour and irreverence that can only be Jonathan Adler.
“Lighting is my secret weapon: it’s what cranks any interior design project up to an 11. I’m thrilled to partner with the experts at Kuzco to bring my vision to life – and light,” said Jonathan Adler.
Kuzco and Adler will develop a comprehensive assortment of lighting fixtures across key categories, with an emphasis on bold silhouettes, elevated finishes, and thoughtful detailing. Designed to resonate with both trade professionals and design-savvy consumers, the collection will be supported by a fully integrated go-to-market strategy spanning wholesale, retail, and digital channels.
“We are beyond excited to partner with Jonathan Adler, a true American design icon whose voice and aesthetic are unmistakable,” said Paul Sidhu, Vice President of Brand at Kuzco Group. “This partnership represents a unique opportunity to further expand Jonathan’s vision even further in the lighting category. By combining his design expertise with our manufacturing know-how, we are creating something truly special that resonates across the market.”
The Jonathan Adler collection will be formally unveiled at Lightovation in January 2027, where the partnership will debut its first major assortment, setting the stage for a new era of design-driven lighting.
The partnership was negotiated by CAA on behalf of Jonathan Adler.