Daily News
From Home Furnishing Business
Coaster Fine Furniture Plans Big Introduction at Las Vegas Market
January 7,
2026 by Karen Parrish in Business Strategy, Industry
Coaster Fine Furniture, a leading North American furniture distributor, is planning a major statement in the home office category at the Winter Las Vegas Market with the introduction of an expansive three-tier program designed to address a wide range of consumer needs, lifestyles, and price points.
The new program introduces 26 new skus, spanning multiple constructions, finishes, and functions. Offerings range from junior executive desks crafted in wood and veneers, all imported from Vietnam and Malaysia. Featuring a modular wood wall office system with bookcases, a bridge, and desk options to customize to the size and usage you need. From semi-KD wood veneer construction desks to ready-to-assemble (RTA), flat-pack designs from Coaster’s exclusive program in Rustic Mango 3D paper and their new SmartTop® student desks, the rollout provides retailers with a comprehensive, solution-oriented home office presentation.
“Consumers are transitioning from the thrown-together home offices during Covid and are now focusing on upgrading make-shift setups to become a more permanent work at home space to be proud of,” said Crystal Nguyen, Coaster Fine Furniture’s Vice President of Merchandise and Strategic Product Planning. “With our well thought out new office collections, each desk is designed with convenience, joy in usage. You will see an abundance of tangible features and finishes that appeals to a wide range of consumers and their budgets.”
Coaster’s junior executive desk collection is designed for today’s evolving workspaces, bridging the gap between basic “me too” desks sold at big box retailers and over-priced executive office furniture sources. Many options come with locking file drawers, recessed electrical outlets with AC and USB ports, cord-management grommets, and 45mm metal drawer glides for smooth, durable operation. All desks are finished on all four sides, allowing the option to place them anywhere in a space. There is a series of desks with a contemporary floating top, which offers additional shelving space and a modern statement. Some desks offer lift top options to allow a healthy way to work standing up during long hours.
Coaster has exclusive distribution in the U.S. of top-tier quality RTA goods covering case good categories, a vehicle to offer exclusive designs at an affordable price range. From writing desks to single and double pedestal desks to executive L-shape desks and bookcases, all top-selling sku's are now available in Rustic Mango, everyone’s favorite finish.
The Coaster SmartTop® desks feature sustainable tops that are resistant to stains, fire, and scratches, while remaining durable, stylish, and accessible at an attractive price point, ideal for students and busy homes.
To view this collection and more, visit Coaster’s Showrooms during the Las Vegas Market (located A800, A801, A826)