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From Home Furnishing Business
HealthGuard Develops Top-of-Bed Products for Sleep Wellness
November 15,
2025 by Karen Parrish in Business Strategy, Industry
HealthGuard, a division of Bay Street Manufacturing and one of North America’s leading top-of-bed manufacturers, is developing a new product designed to meet the modern woman’s desire for rejuvenation, recovery and overall wellness through sleep. The forthcoming launch set for early 2026 highlights the company’s product innovation strategy that blends science-backed sleep technology with the growing consumer demand for beauty and self-care benefits.
HealthGuard’s innovation team began this development by examining shifting consumer behaviors. Marketing research group Mintel reported 2024 data that 72% of women consider sleep a key component of their beauty routine, while nearly 60% say they are more likely to purchase products that combine wellness with skincare benefits. The global ‘sleep and beauty’ category is projected to reach $112 billion by 2030, driven by growing awareness of how restorative sleep contributes to skin health, hormonal balance, and cognitive performance, according to Allied Market Research, 2025.
“Sleep is no longer viewed as passive rest—it’s an active part of the wellness journey,” said Liz Almeida, HealthGuard director of sales, retail. “Today’s consumers, especially women, are investing in products that help them look and feel better from the inside out. Our team is focused on creating solutions that reflect that holistic mindset.”
HealthGuard’s product development team has leveraged these insights to guide its upcoming release, combining advanced textile innovation with materials that support the body’s natural recovery processes overnight. The company’s cross-functional collaboration among product engineers, textile specialists, and sleep researchers reflects its continued commitment to designing scientifically supported, health-driven bedding solutions.
“The upcoming collection represents more than a single product—it’s a step toward redefining what bedding can do for personal wellbeing,” said Ryan Cleary, vice president of sales at HealthGuard. “We’re anticipating human needs and reflecting their desire for rejuvenation and renewal. This initiative reflects a clear vision: empowering people, especially women, to use the time they spend resting as an opportunity for total restoration.”
As HealthGuard prepares to unveil details in the coming months, it is building excitement around what it calls “the beauty of better sleep.” The new product will debut at the Las Vegas Market Winter 2026 edition, with full details to be revealed closer to launch.