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Saatva Introduces Winter Bundle to Support Rest, Recovery & Performance
November 7,
2025 by Karen Parrish in Business Strategy, Industry 
As Team USA athletes prepare for the Olympic and Paralympic Winter Games Milano Cortina 2026 in 100 days, Saatva, the Smarter Luxury Sleep Company, is proud to announce the Saatva Winter Bundle, a curated collection designed to support rest, recovery, and performance for athletes competing on the world’s biggest stage.
This announcement follows the designation of Saatva as the Official Mattress and Restorative Sleep Provider of Team USA and the LA28 Olympic and Paralympic Games, marking a continued commitment to helping athletes achieve peak performance through the power of restorative sleep.
A special celebration was held at Saatva’s Flatiron Viewing Room on October 27, 2025, with the Saatva Winter Bundle showcased for the first time, where the brand welcomed Saatva Brand Ambassadors Brenna Huckaby, Noah Elliott, and Lauren Macuga—three standout athletes who embody resilience and excellence both on and off the slopes.
“Sleep isn’t just recovery—it’s preparation,” said Ron Rudzin, Founder and CEO of Saatva. “We’re proud to provide a bundle of Saatva’s bestselling products and help Team USA athletes achieve their dreams through the power of better rest.”
Saatva will provide 400 Saatva Graphite Memory Foam Mattress Toppers to Team USA athletes, as well as 40 complete Saatva Winter Bundles to U.S. Figure Skating athletes and 50 complete Saatva Winter Bundles to USA Hockey athletes competing at Milano Cortina 2026.
The Saatva Winter Bundle builds upon the brand’s Bestsellers Bedding Bundle—a consumer favorite that includes Saatva’s Organic Sateen Sheet Set, Latex Pillow, and Signature Mattress Pad—with the addition of the Graphite Memory Foam Topper to deliver enhanced comfort and cooling support tailored for athletes.
Saatva remains committed to helping Team USA athletes prepare for competition through high-quality sleep. In addition to working with Team USA to provide luxury top-of-bed items to Team USA athletes at Milano Cortina 2026, Saatva will work with LA28 to provide mattresses, linens, and pillows to athletes for the LA28 Games.
The same products provided to Team USA, U.S. Figure Skating, and USA Hockey athletes are now available to consumers seeking their own restorative sleep experience. The Saatva Winter Bundle Gift Guide showcases these essential products, blending performance, wellness, and luxury to deliver restful nights this season.
As Saatva celebrates its 15th anniversary, the brand continues to reinforce its leadership in the luxury sleep space and elevate sleep as a cornerstone of strength, recovery, and excellence.