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From Home Furnishing Business
Hooker Furnishings Releases HPMKT Fall Schedule
September 2,
2025 by Karen Parrish in Business Strategy, Designer Weekly, Industry
Hooker Furnishings unveils its schedule of events for the Fall Market, providing connections and inspiration for those who attend.
The lineup includes educational events, expert led discussions, Genius Bar demonstrations and interactive workshops for retail and design professionals. The inspiring series of events will be held during High Point Market, Oct 25–29, in the Designer‘s Theater located in Hooker Furnishings showroom on the third floor of Showplace.
“This season’s curated selection of events reflects our commitment to the interior design community, which is an essential channel for our business and a driving force in the industry,” said Cameron Sellers, VP of marketing at Hooker Furnishings. “Our inspired programming is designed to spark creativity with fresh ideas, CEU-accredited sessions, hands-on learning, and networking opportunities. This roster truly delivers something for everyone, and we are especially pleased to welcome interior designers to take part.”
Hooker Furnishings’ Designer’s Theater events include:
—> Designing for Escape: Interiors That Transport and Photography That Captures
the Feeling on Oct 24, 2 – 3 PM with moderators: Jessica Duce and Linda Holt
Linda Holt shares easy, proven techniques for taking polished, professional-looking photos using just your smartphone, while Jessica Duce reveals the key differences between residential and short-term rental design and how to make any space feel like an escape. Whether you are refining your portfolio, creating social media content, or elevating your visual storytelling, you will leave with simple, impactful tips to enhance both your styling and photography.
—> Lessons Learned and Profits Earned: Design Pros Share Their Design Business Journey and Their Path to Profitability on October 26, 10 - 11:00 AM with moderator Rick Campos, host of Design Biz Survival Guide Podcast and panelists DuVäl Reynolds of DuVal Design and Barette Widell and Christina Boschetti of Widell + Boschetti
This panel discussion with three industry pros will give insights about where they started, where they’ve been, and where they’re headed in the business of design. The panelists will reveal lessons learned, finding their why, their path to profitability, and the vision for the future of their design business.
—> Genius Bar Demo on Oct 26, 2 – 3 PM with presenter LuAnn Nigara, business mentor, speaker and host of A Well-Designed Business podcast along with the rest of her team.
Step up to the Genius Bar and be among the first to explore the latest trends and innovations. Discover 'What's New and What's Next’ at Studio Designer and Mydoma. This demo highlights the Connected Vendor program—which Hooker Furnishings was one of the first to join—and features standout pieces from Hooker Furnishings and other top brands.
—> Design, Bill, Repeat: Building a Financially Fit Studio on Oct 27, 10 – 11 AM with moderator LuAnn Nigara and panelists Brooke Stoll, strategic business consultant, Dalia Soles, founder of Design Assisted, and DuVäl Reynolds of DuVäl Design.
Engage in a candid conversation on what it takes to build a financially strong and sustainable design business with LuAnn Nigara and panelists, Brooke Stoll, Dalia Soles and DuVäl Reynolds. This session explores both the what and the why of the steps you need to compete, and to help you align your processes with your goals. The panelists will share hard-earned lessons from pricing and boundaries to team dynamics, and how to implement repeatable strategies that support profitability and growth. Whether you are running solo or managing a team, you will leave with fresh insight and next steps that can be applied right away.
—> The Psychology of Interiors: How Design Shapes Mood and Productivity on Oct 27, 2 – 3 PM with instructor Kat Schwartz, retail training associate, Sunbrella. You can earn 2 Credit Hours - CEU 108810-R2.
Uplifting, healthy, optimistic, creative, productive—these are just some of the descriptions of places we all might prefer to live and work. To help designers intentionally create such spaces, this course will outline elements that foster positivity. Participants will gain knowledge and understanding of choices that can contribute to positive, healthy environments.
In this course you will learn:
—Tactile experience’s role in comfort, with a focus on fabric selection
—Selecting fabrics for optimal tactile experience
—Citing research on how light impacts health
—Exploring “color psychology” and color effects on mood
—Defining biophilic design and its principles
“Supporting the interior design community is important to Hooker Furnishings because
Designers bring the vision and insight that transform collections into inspired living spaces,” Sellers added. “We’re excited to welcome them to our showroom to take part in our event programming, discover our newest introductions, and enjoy our hospitality, including daily lunches and late afternoon happy hours on our balcony.”