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From Home Furnishing Business
Sinomax USA & EverRest Announce Joint Showroom at Las Vegas
July 8,
2025 by Karen Parrish in Business Strategy, Industry
Sinomax USA, a leading manufacturer of bedding and mattress products, and EverRest™, a global sleep company, are excited to announce a joint showroom in Las Vegas Market in Suite B1345. This shared space is the first initiative of an ongoing strategic partnership.
Frank Chen, chief executive officer of Sinomax USA, said, “This partnership with EverRest marks an exciting step forward as we align our complementary strengths and leverage our combined global resources to create a fully integrated solution. From raw material sourcing to consumer delivery, we are able to offer unmatched control, consistency, and scalability—all designed to support our customers' success.”
Sinomax USA and EverRest™ are integrating key competencies to better serve retail partners and end consumers in a complex and disrupted market. By connecting strong manufacturing capabilities, industry-leading innovation, and premium marketing and branding, this partnership maximizes the benefits of vertical integration for every customer.
“By joining forces with Sinomax, we are unlocking new opportunities to streamline our global supply chain, accelerate growth, and bring market-leading products to customers faster and more efficiently than ever before," said Claus Løvgreen, chief executive officer of EverRest™.