Daily News
From Home Furnishing Business
Ashley Announces Inaugural Appearance at Summer Casual Market Atlanta
June 17,
2025 by Karen Parrish in Business Strategy, Designer Weekly, Industry 
Ashley Furniture Industries, LLC (Ashley), the world’s largest manufacturer of home furnishings, is proud to announce its inaugural appearance at the Summer Casual Market Atlanta, taking place July 15-17, 2025. The company will unveil an expansive 9,000-square-foot showroom on the 8th floor of AmericasMart Building 1, Showroom #8-706, making a significant expansion into the outdoor living category.
The new showroom will showcase Ashley's comprehensive outdoor furniture collections, featuring a vast assortment of bistro and dining sets, versatile sectional and seating groups, firepit chat sets, and other outdoor living essentials. The products feature high performance, weather-resistant materials, such as Ashley’s exclusive Nuvella™ fabrics, fashion forward colors and designs.
"Our entry into Summer Casual Market Atlanta represents a strategic move to strengthen our position in the rapidly growing outdoor living segment," said John Mask, Executive Vice President of Sales at Ashley Furniture Industries. "This dedicated showroom allows us to present our outdoor collections in an environment that truly showcases their quality, style and versatility."
The showroom design will feature multiple lifestyle vignettes, allowing retailers and designers to experience Ashley's outdoor products in curated settings that reflect current consumer lifestyle trends.
The Summer Casual Market Atlanta attracts key buyers and industry professionals from across the nation, making it the ideal venue for Outdoor by Ashley’s debut. Retailers and designers are invited to visit Ashley's new showroom during the Summer Casual Market Atlanta on July 15-17, 2025, plus the showroom will be open for the Fall Casual Market Atlanta on September 16-19, 2025. Appointments can be scheduled through authorized Ashley representatives.