Beyond, Inc. Launches Digital Asset on tZERO Platform

April 24, 2025  by Karen Parrish in Business Strategy, Industry   

Marcus Lemonis, executive chairman and principal executive officer of Beyond, Inc., commented, “We are excited our subsidiary launched its first ever real-world asset with the ‘O’ Digital Token. This digital asset is a crowdfunding offering of a tokenized digital security linked to Overstock intellectual property, a real- world asset, and it’s designed to pay an annual dividend. This will also support and demonstrate the efficacy of the tZERO platform, a company where Beyond owns a very significant interest. The ‘O’ Digital Token will also offer its investors a way to participate in Overstock brand’s growth and create a community to belong to.”

Commercial Strategies is seeking to raise at least $250,000 by October 15, 2025, with a maximum offering amount of $1,200,000, to increase Commercial Strategies’ capitalization and financial flexibility, create a market for its tokenized digital securities, and increase awareness of the Overstock brand. Holders of Beyond common stock will be able to take advantage of preferred subscription pricing of $5.00 per share. The price of the shares for all other investors is $10.00 per share. The holders of the shares will be entitled to receive an annual pro rata dividend derived from 1% of the net sales from Overstock.com, subject to lawful ability to pay and if declared.

The offering of the digital security by Commercial Strategies is being made exclusively on tZERO’s Brokerage Platform, operated by tZERO Securities, LLC, an SEC and FINRA regulated broker dealer, pursuant to Section 4(a)(6) of the Securities Act.

For full details relating to the offering and access to tZERO’s Brokerage Platform, please visit: prim.overstock.tzero.com.