Daily News
From Home Furnishing Business
Coaster Fine Furniture Plans Expanded Presentation at HPMKT
April 8,
2025 by Karen Parrish in Business Strategy, Industry
Coaster Fine Furniture, a leading North American furniture distributor, is planning an expanded presentation of its “staycation”-inspired themed collections at the Spring High Point Market, with new additions building on the success of designs with a modern coastal vibe that reimagine home as a vacation getaway.
With an emphasis on wellness, relaxation and harmony, Staycation—housed in a retail ready environment on the first floor of the Coaster showroom at the corner of 111 E. Commerce Avenue—encompasses multiple collections with product designs exclusive to Coaster, spanning a range of price points from promotional to premier.
This season, along with showing the Kailani full collection and Bexhill bedroom collections for the first time in High Point, and additions to the best-selling Arini, Coaster is expanding the Staycation concept with Solano, a new dining and bedroom collection, along with new upholstery and a broader occasional offering that now extends to television consoles and floor mirrors.
The new Solano, crafted in Indonesia from mango veneers and mahogany solids, is set apart by fluid lines, clean-lined silhouettes with substantive wood posts and a sandblasted finish for a look that is light, textured, and luxurious.
According to Crystal Nguyen, Coaster's vice president of merchandising and strategic planning, the collection’s sandblasted finish is a tedious and time-consuming process—and a prime example of Coaster upping its game in construction, materials, style, and finishing.
“Our product team continues to level up with exclusive designs at a variety of price points to deliver tangible value to our customers,” Nguyen said. “Solano is a nuanced design with depth and interesting shapes, and our first collection with an all-over sand-blasted finish. The neutral, weathered wood surface is just not possible to achieve with wire brush and requires a master factory to execute.”
Also new under the Staycation umbrella this spring is the Pembroke bedroom collection, a nod to West Indies design crafted in solid poplar wood and oak veneer with a wire-brushed surface that continues in the neutral palette and relaxed coastal vein with a wash oak finish that is calming and elegant. Like the collections that launched Staycation—Arini, Kailani, and Bexhill—Pembroke is part of Coaster’s “bought product” strategy which ensures that retailers and designers in High Point can make their purchasing decisions at Market with confidence.
“The product is already in stock or incoming, which eliminates the lag time of getting items into retailers’ inventory and takes advantage of one of our key differentiators, which is the research time we invest in the development of exclusive products to help retailers stand out in their marketplaces,” Nguyen said. “Consumers see their homes now as the place they most want to escape to, and retailers need to be able to translate the staycation attitude for them as this trend continues to gain momentum.”