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From Home Furnishing Business
SONGMICS Announces S-HOME Initiative to "Support. Share. Sustain.”
February 28,
2025 by Karen Parrish in Business Strategy, Industry
SONGMICS HOME, a global online furnishings brand serving 20 million families, announced its social responsibility commitment with the S-HOME Initiative, a cross-border welfare program delivering positive impact through the principles of "Support. Share. Sustain."
Since its inception, the initiative has partnered with several local NGOs across the United States, Germany, and France to drive impact in social care, animal welfare, disaster relief, and sustainable development. Looking ahead, SONGMICS HOME aims to extend its 'Complete Your Dream Home' mission into broader societal frameworks through sustained S-HOME engagement.
Social Care
Through multi-year partnerships, SONGMICS HOME empowered vulnerable groups across continents: In France, sustained donations to Emmaüs Défi (one of France's leading charities supporting the underprivileged) provided home essentials for low-income families alongside annual charity events.
U.S. collaborations with Rise Above Foundation (a U.S. non-profit organization dedicated to empowering foster youths to live independently) transformed transitional housing for foster care alumni, while Germany's Jugendrotkreuz (Youth Red Cross) partnership enhanced youth emergency preparedness through sponsored offline training events.
Animal Welfare
The initiative delivered cross-species impact via strategic alliances—supporting Priceless Pets Rescue (a U.S.-based nonprofit animal welfare organization)'s adoption drives with product donations from 2022, while providing France's Société Protectrice des Animaux (SPA, one of the oldest French animal welfare organizations) rescue centers supplies and medications from 2023 to 2024.
Disaster Aid
In response to the 2023 earthquakes in Turkey, SONGMICS HOME provided emergency supplies including camp beds and picnic mats to affected regions, delivering practical support during the crisis recovery phase.
Sustainable Development
SONGMICS HOME planted 18,000+ trees globally in 2023 through its partnership with One Tree Planted (a global non-profit organization dedicated to reforestation and environmental conservation), directly contributing to international reforestation projects.
"True sustainability thrives when business innovation intersects with community commitment. Through these cross-sector partnerships, we're building a legacy where every product sold actively contributes to a brighter, sustainable, and thriving future." Daisy Wei, Senior Brand Manager at SONGMICS HOME, emphasized the meaning of S-HOME Initiative.