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From Home Furnishing Business
EVEREST Home Expands Online Distribution to Five Major Retailers
October 15,
2024 by Karen Parrish in Business Strategy, Industry
EVEREST™ Home Storage Solutions is expanding the online distribution of its mix-and-match metal cabinets, racks, and accessories to five major retailers this month including Amazon, Home Depot, Lowes, Walmart, and Wayfair. The Michigan-based home storage brand launched to help people tackle organization, which can feel like a mountain of a task, with products that elevate the potential of any space and calm the clutter. In November, height-adjustable EVEREST Work Tables will join the growing collection at select retailers.
A recent Harris Poll survey on behalf of EVEREST shows that 79% of American homeowners experience stress from disorganized rooms, and 89% agree that better home organization would boost happiness. Inspired to give homeowners a helpful starting point, EVEREST’s products bring BEAUTILITY™ into home storage, combining aesthetics and function for solutions that make it easier to agree on the best approach for organizing any room.
"Every EVEREST product and solution, from colors to features, comes from extensive research into unmet needs and the feedback people share with us," says Josh Gitlin, President and CEO of EVEREST. “We’re addressing what homeowners tell us they’re seeking; product designs and functionality that help them finally agree on the best approach for their garage, colors that work with their decor, or quiet soft-closing cabinet doors that don’t pinch fingers. Our obsession with consumer research and EVEREST’s unique ability to organize every room in the home is also creating appealing new opportunities for our retail partners.”
Cabinets and Clutter Calming Product Line Extensions
Whether organizing the family room, entryway, or home office, EVEREST products complement each other from space to space. EVEREST's cabinets are made with modern and durable metal, based on GWI** research finding that 85% of consumers are likely to consider metal cabinets inside the home. Additional product features include:
- Tranquil color options like Graphite Gray and Modern Blue with a metallic-infused powder coat finish or the tranquil Cloud White matte finish for a quality look and feel
- Sleek, rounded edges for a softer aesthetic
- Easy assembly engineered with the user in mind, eliminating the need for specialty tools or professional services
- A U.S.-based customer service team
New and future product line extensions include:
- EVEREST Work Tables are available in two sizes and three colors to complement any space with height-adjustable oval tube legs and quality wood tops. Work tables easily adjust from 32" to 44.5" high and are tested to withstand 750 lb. weight capacity. Designs feature sustainable all-metal construction and one-person assembly. Patent Pending.
- EVEREST Cabinet Packages and Bundles combine popular mix-and-match cabinets and work tables to make it easy to visualize and solve storage needs in any space.
- EVEREST Shoe Bench (Coming Soon) stylishly stores shoes in entryways, mud rooms, garages, workout rooms, and bedrooms.
- EVEREST Sidekick Bench (Coming Soon) offers a smaller solution to tuck away shoes, toys, or pet accessories.
The small business team at EVEREST brings decades of experience in manufacturing, logistics, marketing operations, and sales enablement within the home storage and organization category.
Elevate your space and conquer clutter at EverestHome.com. Find inspiration and share how you are maximizing your rooms’ potential at Facebook and Instagram.