Daily News
From Home Furnishing Business
Mitchell Gold + Bob Williams Plans Comeback at HPMKT
October 3,
2024 by Karen Parrish in Business Strategy, Industry
Parent company Surya Inc. has announced that Mitchell Gold + Bob Williams will be making a comeback at the upcoming High Point Market. The iconic brand will showcase its signature upholstered pieces as well as a fresh selection of new frames in luxurious fabrics and leathers. The stunning assortment will be rounded out with a variety of case goods including tables, storage, nightstands and dressers.
Designers will have the opportunity to experience firsthand the heirloom quality and comfort of MG+BW’s timeless upholstery, handcrafted in Taylorsville, North Carolina. Endless customization options will be available to create bespoke pieces, tailoring fabrics, finishes, and details for unparalleled flexibility in design.
“The next evolution has begun! I’m excited to be part of the relaunch and look forward to welcoming designers to the showroom” said Mitchell Gold, co-founder of MG+BW and advisor to the brand. “The showroom will reflect the same sense of style and hospitality our customers have known for decades, but in a new light with a warm and joyful mix of fabrics and frames.”
“MG+BW has always been a brand built on collaboration with designers, and this showroom is our way of honoring that legacy while looking ahead to the future," said Satya Tiwari, president of Surya Inc. "We are thrilled to provide an inspiring space where designers can explore the new MG+BW and connect with our team to craft the perfect pieces for their clients."
MG+BW’s presence at High Point Market is an affirmation to the brand’s transition to exclusively serving the interior design community. Last month Surya Inc. unveiled at the New York Design Center its first multi-brand showroom concept, featuring Surya, MG+BW and Global Views. This winter, Surya’s showroom at the Interior Home + Design Center in Dallas will be refreshed with a dedicated space to showcase MG+BW.
The MG+BW showroom at High Point is located at IHFC G265 and will be open to market attendees from Oct. 25-30, 8am-8pm. Designers are invited to RSVP for a cocktail reception on Sunday, October 27th at 4PM to celebrate the re-launch of the iconic brand: www.surya.com/mgbw/rsvp.