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From Home Furnishing Business
HPMA Announces “Style Spotters Spotlight” Program
August 13,
2024 by Karen Parrish in Business Strategy, Designer Weekly, Industry
High Point Market Authority (HPMA) announces “Style Spotters Spotlight,” a new twist on the trade show organizer’s signature Style Spotters program, naming TV design stars Galey Alix and Mikel Welch as this season’s Fall Market headliners.
Alix is a former Goldman Sachs executive turned executive producer of HBO Max’s “Home in a Heartbeat with Galey Alix.” Known for her empathetic communication style and surprise approach with homeowners, as well as for viral videos attracting over five million viewers, Alix is ranked fourth on a list of the world’s most influential renovators, according to Vogue magazine.
Welch has earned recognition from leading publications Elle Decor, Architectural Digest, and House Beautiful for interior design projects, including his room in the 2024 Kips Bay Decorator Show House New York. This year, Welch added an Emmy to these accolades for his role on the Netflix series, “Hack My Home.” The range of his TV work includes greenroom designs for VIP guests like Michelle Obama, Oprah Winfrey, Halle Berry and more.
Together, Alix and Welch will explore showrooms across the 13-block Market District during the October trade event, sharing their favorite product picks, showroom photos and collection launches on social media. Registered exhibitors and attendees will have the opportunity to chat with the Style Spotters during an at-Market meet-and-greet. Following the in-person event, the pair’s Style Spotters selections will be featured at highpointmarket.org and include stories behind each furnishing and decor item.
“Our Style Spotters program will chronicle the season’s best home furnishing products at highpointmarket.org and on the @highpointmarket Instagram channel,” says Tammy Covington Nagem, HPMA president and CEO. “Fall Market attendees are encouraged to follow this talented team early in the cycle for new product leads and a roadmap for planning showroom visits.”
Registration to attend High Point Market, October 26 - 30, is now open online at: https://www.highpointmarket.org/register