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From Home Furnishing Business
Bob’s Discount Furniture Named One of America’s Top Retailers
July 15,
2024 by Karen Parrish in Business Strategy, Industry
“Bob’s Discount Furniture is thrilled to learn that our in-store experience has been recognized by such an esteemed data analytics firm and national news organization and, most importantly, our customers,” said Roger Dunlap, senior vice president of retail at Bob’s Discount Furniture. “We firmly believe that the customer journey is at the heart of our success. From the moment a customer steps into one of our stores, our goal is to create an exceptional experience and strive to exceed their expectations.”
America’s Top Retailers’ is a partnership between Plant-A Insights Group and USA TODAY recognizing brick-and-mortar retailers in the U.S. that provide the best experiences. Based on a range of relevant metrics from customers, the study involved an assessment of publicly accessible data and a large-scale confidential online survey conducted among U.S. customers.
Each retailer was evaluated on seven store experience categories including: product offerings, price-value-ratio, customer service, atmosphere, accessibility and location, orientation and product display and loyalty programs.
The study interviewed more than 45,000 consumers and collected over 293,000 comprehensive retailer reviews, making it one of America’s largest independent retail experience studies.
Customers provided insights and assessments on their overall likelihood to recommend the brick & mortar retailers as well as the actual quality of the store experience that are crucial in determining whether consumers enjoy visiting and shopping from brick & mortar stores. To view this year’s full list, visit here.