Daily News
From Home Furnishing Business
Cozzia USA Introduces Premium Product at Las Vegas
July 4,
2024 by HFBusiness Staff in Business Strategy, Industry 
Cozzia USA, the market leader in massage technology and health and wellness seating, is introducing the CZ-645 Zen XE, a new premium massage chair, at the Summer Las Vegas Market.
This introduction further reinforces their offerings in the mid-price point range and further strengthens the strong family of products already offered by Cozzia USA. The Zen XE is a deluxe massage chair with strong features and benefits translating to high value for the price.
The Zen XE, offered in three color options, capitalizes on their already existing innovative technologies and current user experiences while also considering pricing factors to now offer a deluxe massage chair in this mid-price range.
This new massage chair continues to offer valuable features and benefits that allow users to tailor each massage based on their individual preferences. Certain key features are listed below:
- 3D Human-like Vario Motion ™ Mechanism
- Long track massage from neck to buttock
- Six Unique Massage Techniques (shiatsu, kneading, clapping, tapping, Swedish & rolling)
- Sixteen Auto Pre-programs (12 auto programs, 1 spot massage & 3 custom)
- Air pressure massage with thirty airbags for neck, shoulder, lumbar, seat, thigh, calf & foot
- Foot and sole roller massage
- Five air intensity levels
- Heat therapy for legs, seat & lumbar
- Zero gravity positioning
- Precise body scanning
- Bluetooth speaker for music
- Wired touch screen control
- Massage time adjustments range from 5-30 minutes
“We are thrilled to introduce the Cozzia Zen XE Massage Chair, providing our customers with relaxation like never before at an affordable price. This chair will strengthen our dealers’ line ups and offer the best value in the marketplace at the $3,999 price point”, said Bob Bruns/President Cozzia USA.
This new offering clearly shows Cozzia USA’s continuous commitment to the industry as well as their dealers. Cozzia USA gathers customer feedback which helps drive their innovation and production of top-notch offerings along a varied price spectrum for their partners’ successes.
Their tireless efforts and focus on R & D, product development, technology research, market launches, customer marketing and support reinforce this commitment.