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From Home Furnishing Business
Ubique Group & Martha Stewart Announce Launch of New Collection
May 12,
2024 by HFBusiness Staff in Business Strategy, Industry
Ubique Group, a merchandiser of furniture and décor, and Martha Stewart, the omnichannel lifestyle authority renowned for her expertise in beautiful and functional living, announced the launch of an exciting, new bedroom collection. The 20-piece line consists of innovative, feature-rich mattresses, fittingly named SleepComplete by Martha Stewart, and an assortment of elegant, stylish bed frames.
SleepComplete by Martha Stewart mattresses abound with premium features including CoolWeave, a unique technology woven into the fabric to generate a continual cooling sensation that both relaxes and soothes. Additionally, each mattress incorporates gel-infused cooling memory foam, zoned pressure relief, superior edge support, and a breathable, moisture-wicking cover that provides sleepers with a comfortable, comprehensive, and competitively priced sleep solution.
To further ease and evolve the shopping experience, SleepComplete by Martha Stewart boasts a built-in blueprint system using colors, icons, and graphics to aid shoppers in navigating the options efficiently and effectively. Designed to cater to individual sleep needs and desired comfort levels, the SleepComplete collection offers hybrid memory foam and green-tea infused memory foam options to ensure a personalized sleep experience for every sleep style.
Complementing the SleepComplete mattress reveal, Ubique also introduced a line of premium beds by Martha Stewart. Beautifully crafted with a classic-modern aesthetic, the diverse assortment of platform beds features a selection of upholstered fabrics, wood, and rattan finishes, adding a subtle sophistication and timeless elegance to any bedroom. Constructed with high quality materials and exquisite attention to detail, the stylish bed frames offer generous underbed storage, are conveniently packaged, and are available in most standard sizes.
Expanding their Martha Stewart line from the office to sleep spaces, Ubique Group has first-hand experience leveraging Martha's design signature and passion for beautiful, functional living to create tranquil and rejuvenating bedroom spaces.
"We are delighted to further our partnership with Martha Stewart and the Marquee Brands team," said Gabe Johnson, CEO of Ubique Group. "It's a top priority for us to capture Martha's spirit and empower today's consumers who desire premium comfort and elevated style at affordable prices."
Prices for SleepComplete mattresses range from $553 to $1,326 and the bed frames from $221 to $916, offering both exceptional quality and value. The collection will be available starting today at leading retailers including Amazon, Wayfair, and more.