Daily News
From Home Furnishing Business
West Elm Launches New Mobile Design and Shopping App
April 1,
2024 by HFBusiness Staff in Business Strategy, Industry 
Global design company, West Elm, a portfolio brand of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announced today the launch of a new mobile iOS design and shopping app.
Developed with the customer journey in mind, the app allows users to filter by need, providing a tailored shopping experience. The app is now available for free in the App Store® where customers can explore and shop West Elm’s offerings.
Additional features of the West Elm mobile app include:
- On-demand expert assistance: chat with a Design Crew associate in real-time or schedule a free in-store, in home or virtual appointment.
- Shareable wish-lists: browsing and gifting done right. Share favorites with contacts or social media directly through the app.
- Dynamic registry: explore, track, and manage the West Elm registry on-the-go.
- Timely check-out: use Apple Pay® for secure billing and processing.
“Delivering a fun and frictionless shopping experience is always our top priority,” said Day Kornbluth, President of West Elm. “We are proud to introduce a mobile-first, customizable platform, that creates an opportunity for users to experience all that West Elm has to offer through an elevated mobile experience.”
For more information and to download the app today, please visit the West Elm App on the App Store®. Join the conversation on social media with @westelm and @westelmkids.