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From Home Furnishing Business
BIA Showcases Global Licensing at International Sleep Expo
March 7,
2024 by HFBusiness Staff in Business Strategy, Industry
Mattress manufacturer Bedding Industries of America (BIA) will showcase its growing global licensing program at the upcoming International Sleep Products Association (ISPA) March 12 to 14 at the Greater Columbus Convention Center in Columbus, Ohio, Booth #525.
BIA has successfully grown its global reach to 83 licensees who produce some of its leading flagship brands like Eclipse and Eastman House. Past ISPA Expos have resulted in new deals with manufacturers around the world.
“We offer an attractive prospect to licensees as our brands perform extremely well in international markets. Moreover, we are one of the few licensing groups that secure and drive sales from our national accounts to our licensees,” said BIA Founder Stuart Carlitz.
“With the collective expertise of our leadership team, our extensive heritage in the bedding industry and our exclusive patented designs, we firmly believe we are uniquely equipped to help manufacturers grow their business.”
The company will also be displaying its latest product innovations, such as Embrace Sleep, a line of latex split-head beds and the Eclipse Curve Hybrid, made with BIA’s patented CurveCore™ that easily contours to adjustable bases.