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From Home Furnishing Business
Legacy Classic | Modern Names Roland Maddrey VP of Sales
March 7,
2024 by HFBusiness Staff in Business Strategy, Industry 
Legacy Classic | Modern has tapped Roland Maddrey as vice president of sales. In this position, Roland will focus on driving top line sales and improved communication with Legacy customers and sales team.
Roland brings with him almost 40 years of furniture industry experience, first starting his career as a sales representative with Broyhill Furniture. The past 22 years, Roland has been predominantly on the Sales Management side. Most recently, Roland was the Senior Vice President of Sales for Digio Leather. He has held VP of Sales positions with Universal, Pulaski, Samuel Lawrence and ART Furniture.
Maddrey commented, “I am looking forward to being part of the Legacy Classic team and returning to the Samson family. I feel my experience and knowledge of the furniture industry line up perfectly with Legacy’s mission of constantly striving for operational excellence. There are so many exciting initiatives going on at Legacy right now and I can’t wait to jump in.”
As Vice President of Sales, Roland will report directly to Chris Pelcher, president of Legacy Classic | Modern.
Speaking about the hiring of Roland Maddrey, Chris Pelcher said: “We are truly excited to have Roland join the Legacy family as Vice President of Sales for the Eastern Region. Roland comes to us with decades of furniture experience with some of the most highly regarded companies in the industry. I’ve known Roland for nearly 15 years and bought from him for many of those, so I can vouch for his knowledge and professionalism.”
Pelcher continued: “Roland is an extremely talented executive and will work well with our customer base. I also feel strongly that Roland fits into Legacy’s culture and will be a true team player.”