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From Home Furnishing Business
Avocado and Raymour & Flanigan Collaborate for Accessibility
January 29,
2024 by HFBusiness Staff in Business Strategy, Industry
In a landmark partnership, Avocado Green Mattress, renowned for its top-rated organic sleep solutions, is teaming up with Raymour & Flanigan, the largest furniture and mattress retailer in the Northeast and seventh largest in the nation. This collaboration represents a significant stride in making the most popular organic mattresses more accessible, with Avocado's premium, natural mattresses now showcased at select Raymour & Flanigan stores.
United by a commitment to sustainability and social responsibility, this alliance harmonizes with the core values of both brands. Avocado mattresses, celebrated for their use of natural materials and handcrafted excellence, are a perfect match for Raymour & Flanigan's wide array of quality home furnishings.
"We are thrilled to partner with Raymour & Flanigan, a company that shares our values of quality, sustainability, and customer-centric service," said Brian Baxter, Chief Revenue Officer of Avocado Green Mattress. "Through this collaboration, we're making sustainable living more accessible, allowing more consumers to enjoy the health and comfort benefits of sleeping on an eco-friendly mattress.
Shoppers can discover a curated selection of Avocado's bestsellers at Raymour & Flanigan, including the Avocado Green Mattress, Eco Mattress, and Luxury Organic Mattress. These GOTS-certified organic products stand out for their use of organic latex, wool, and cotton, offering unparalleled comfort, luxury, ergonomic back support, and natural cooling.
"Our alliance with Avocado Green Mattress underscores our commitment to offering sustainable and healthy home furnishing options," stated Seth Goldberg, President of Raymour & Flanigan. "Introducing Avocado's eco-friendly products in our stores enriches the shopping experience for our environmentally conscious community."
Avocado mattresses are now available in select Raymour & Flanigan stores as of Jan. 20, 2024. In celebration of the launch, special in-store promotions are available for a limited period.
For details on this partnership and to find a participating store, visit www.raymourflanigan.com or www.avocadogreenmattress.com/pages/stores.