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From Home Furnishing Business
DreamFit Revamps Bamboo Ensemble for Las Vegas Market
January 25,
2024 by HFBusiness Staff in Business Strategy, Industry 
In response to requests from its dealers, leading top-of-bed manufacturer DreamFit® has revamped its best-selling Enhanced Bamboo Quilted Ensemble, with a reintroduction at the Las Vegas Furniture Market.
Crafted with DreamFit’s best-selling Enhanced Bamboo fabric the Quilted Sheet Ensemble is designed to provide just the right amount of weight – heavier than a standard flat sheet yet lighter than a blanket, with exceptional softness.
The innovative design ensures optimal temperature regulation and helps manage the microclimate, so sleepers never feel too warm or too cold. Two textures provide seasonal versatility: a quilted side for added warmth when it’s needed and a smooth side when it’s time to cool down.
“One of the advantages of being a legacy manufacturer is the rich history of successful products and the ability to take something that was successful years ago and then update and reintroduce it. Our dealers have been clamoring for us to bring back these legendary sheet sets for a number of market events,” said Chris Taheny, senior vice president of sales for DreamFit.
“These sets are a game-changer for sleepers who prefer a little extra comfort without feeling weighed down by a blanket, and they are particularly ideal for younger consumers who prefer sleeping without a top sheet.”
Featured at the Winter Las Vegas Market (Showroom C1544) each Enhanced Bamboo Quilted Ensemble includes one flat sheet, one fitted sheet (20-inch pocket depth), and two reversible pillow shams with one side featuring the decorative quilted pattern, and the other side a standard pillowcase. The top quilted sheet features the same decorative stitch.
The Quilted Ensemble is available in a selection of five classic colors — white, gray, ivory, sage, and blue — and in multiple sizes, including split king and flex head options. Made from world-class fabrics, the linens boast minimal shrinkage and exceptional resistance to pilling. Suggested retail pricing is $499.97.
Like all DreamFit sheets, the ensemble set’s fitted sheets feature the patented, no-slip 1.5- inch FirstFit™ corner bands, which are enhanced with silicone to provide the most secure fit on a bed, even when using adjustable bases. The FirstFit™ corner bands are color coded to identify the head and foot of the fitted sheet to save time when making a bed.