Daily News
From Home Furnishing Business
Flexsteel Appoint New Senior Brand Marketing Manager
September 27,
2023 by HFBusiness Staff in Business Strategy, Industry 
Lauren Brenzy has been appointed as Senior Brand Marketing Manager for Flexsteel Industries to ensure a strong market position and meet established growth objectives across all channels.
Prior to joining Flexsteel Industries, Brenzy worked at Attindas as a Senior Marketing Manager. By developing and driving brand strategy, creative development, and digital assets, Brenzy led $300M in net sales across seven retail partner brands for the company. Market trends and development are Brenzy's area of expertise, and she works to maximize conversions to meet growth objectives. In addition, she has held marketing leadership roles at major brands like Hanes, Kraft/Heinz, and Liberty Hardware.
“I am excited to dive into the furniture industry and leverage my passion for consumer-driven insights to create new strategies to win at retail.”, said Brenzy.
Brenzy will add to Flexsteel's strong retail and digital marketing teams and bring valuable industry experience as the company moves towards a unified branding and marketing strategy.
Avocado, the leaders in organic and eco-luxury sleep products, earned Good Housekeeping's seal for their organic mattresses and toppers.
Avocado crafts their GOTS-certified organic mattresses and toppers with GOTS-certified organic wool and cotton and GOLS-certified organic latex. The products are MADE SAFE Certified and GREENGUARD Gold Certified.