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From Home Furnishing Business

Factory Direct Celebrates Ashley Showroom Opening in Brooklyn

September 4, 2023  by HFBusiness Staff in Business Strategy, Industry   

In partnership with Hope to Dream, the team provided 15 beds to local children through the help of the Albemarle Family Residence, a local shelter. Ashley and its independent licensees have supported Hope to Dream since 2010 on their mission to give every child a good night’s sleep.

“We are excited to be here today and to be part of this important and meaningful partnership with the Albemarle Family Residence,” stated Justin Chrinian, chief revenue officer, Factory Direct. “We hope that our efforts create a positive impact and make lasting changes in our community.”

Eugene Chrinian of Factory Direct owns 27 additional Ashley retail locations in the surrounding region. The Kings Plaza store will employ approximately 15 people.

The new location features a bedding gallery with products from Tempur-Pedic, Stearns & Foster, Bedgear, and more. The furniture showroom features lifestyle vignettes, including accessories such as lighting, rugs, and wall art. 

Product categories include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses and accessories. Technology enhances the environment, incorporating various elements to improve the customer shopping experience.

“We are pleased to have a well-known home furnishing retailer join our diverse shopping destination,” stated Dawn Simon, area senior marketing manager, Factory Direct. “Ashley offers an ideal addition to our center as it will help to provide new and current residents of Brooklyn to fulfill their home needs.”

The new store’s hours are Monday through Saturday 10:00 a.m. - 9:00 p.m. and Sunday 10:00 a.m. - 7:00 p.m. Follow @ashleyofficial on Facebook and Instagram to stay up to date with promotions and events.