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From Home Furnishing Business
Ballard Design Embraces Small Spaces with Tight Space Solutions
August 27,
2023 by HFBusiness Staff in Business Strategy, Industry 
From cottages to bungalows and modern mini farmhouses, small is beautiful again when it comes to home design. But small spaces can be a real challenge for do-it-yourself decorators. According to a recent Instagram poll of 347 Ballard store followers, fully 25% think small rooms are harder to design than spacious ones.
"When you're working with a small space, every piece you select is important," says Dominic Milanese, VP of retail for Ballard Designs. "Your furniture and accessories have to be just as functional as they are beautiful, often doing double duty to add extra storage and serving area while preserving precious space."
To address the burgeoning market for small space solutions, Ballard is introducing 15 smaller scaled items as part of its new fall product launch.
From a mirror with unexpected storage to space-saving corner cabinets, c-shaped side tables, and a compact secretary desk, Ballard's design emphasis for their new line is on luxury with each piece utilizing the best materials and craftsmanship.
"Just because your space is limited, doesn't mean you have to sacrifice style or quality," Milanese explains. "Ballard has a history of designing for very large homes to cozy neighborhood abodes. No matter the size of your space, our goal is to create furnishings and décor that deliver a big designer look instantly."
Ballard Designs' newest solutions for tighter spaces include:
Julep Mirror
Rupert C-Table
Andie Side Table
Eli Benches (1-Seat, 2-Seat & 3-Seat)
Baylor Dining Chair
Brenna Dining Table
Paloma 4-Light Chandelier
Benson Corner Cabinet
Rena Corner Cabinet
Bobbie Secretary
Suzanne Kasler Henri Kitchen Island
The timing of Ballard Designs' focus on small spaces couldn't be better. The new product launch coincides with a growing trend in the housing market toward smaller remodeling projects cited in a recent report by Harvard's Joint Center:
"Homeowners are likely to pull back on high-end discretionary projects and instead focus their spending on necessary replacements and smaller projects in the immediate future," said Carlos Martin, project director of the Remodeling Futures Program.
Ballard's new products released for August 2023 include a healthy standard assortment plus its latest small-space furniture and décor, all available online and through its 19 retail locations nationwide.