Daily News
From Home Furnishing Business
Spectra Home Partners with Magnolia Network’s Tamara Day
August 10,
2023 by HFBusiness Staff in Business Strategy, Industry 
Tamara Day, interior designer and host of Magnolia Network’s show Bargain Mansions, is known as the purveyor of glam and cozy lifestyle looks for families like hers.
The partnership with Spectra Home will focus on creating upholstered seating that fits into Day’s practical family-friendly style that is also affordable, attainable, and aspirational. The Tamara Day by Spectra Home upholstery collection will debut at the October 2023 High Point Market.
“Tamara is very relatable with a relaxed and down-to-earth design aesthetic that will address the evolving needs of our retail partners and their customers,” stated Jim Telleysh, president of Spectra Home. “Our customers want furniture that looks good, is comfortable and easy-to-care for with kids and pets.”
“Tamara’s recognizable style seen in the beautiful interiors that she creates for her clients fits those goals. Her collection highlights will make it easy for our retail partners to share her vision with her many fans and customers in their stores.”
“As a busy mother, interior designer, restoration enthusiast and TV host, I am always searching for family-friendly home fashions that are eye-catching, well made and easy to afford,” commented Day.
“Spectra Home’s upholstery fits perfectly with my vison for the active family spaces that I design. In fact, I have already used a few pieces of their upholstery on Bargain Mansions and am looking forward to using more of their upholstery in the future.”
Day grew up on a farm in the Midwest where she learned do-it-yourself hands-on skills from her dad. Her design career blossomed in 2008 when she purchased and renovated a 1980’s 5,000- sq.-ft. foreclosure that required a complete makeover to be livable for her and her family. She not only redesigned the house but did a lot of the work herself.
To stay on budget, she shopped estate sales and refashioned furniture to fit her aspirations. Out of this experience, a new brand was born - Tamara Day Design - her interior design, furniture, décor, and lifestyle business.
Day’s home renovation attracted the attention of local magazines which led to her TV design career on Bargain Mansions, now in its fifth season. On the show Day and her crew transform large, old houses that she discovers at bargain prices into dream homes for families to love.
While respecting the integrity and history of the homes, she finishes the homes with timelessly modern furnishings that are elevated in style but attainably priced – perfect for today’s families.
The Tamara Day by Spectra Home upholstery collection will consist of transitional and traditional sofas, sectionals, benches, chairs, swivel chairs and ottomans covered in a variety of colorful easy-care performance fabrics, jacquards, and leathers