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From Home Furnishing Business
GhostBed Hosts Raffle in Las Vegas Highlighting Tech by Cozzia
July 23,
2023 by HFBusiness Staff in Business Strategy, Industry 
GhostBed is hosting a raffle at the Las Vegas Summer Market to highlight the unique air-cell technology in its newly updated Ghost Massage Bed Powered by Cozzia with the winners receiving a pair of coveted Air Jordans 1s in the brand’s black and green.
The company has created six exclusive pairs of Nike’s signature Air Jordan 1s incorporating both the Air Jordan and GhostBed logos on the heels. The raffle is set to begin July 29 and the winners will be drawn on Aug. 1st. The six winners chosen will be sent sneakers following the market in their desired sizes.
“We have been looking for a fun and innovative way to highlight our new massage mattress that retailers have embraced and that will be available at this Las Vegas Market,” said Alan Hirschhorn, executive vice president of GhostBed.
“We are excited to shine a light on the air-cell technology that makes our product so unique to the bedding industry, and we think the timing couldn’t be more ideal given the blockbuster hit movie “Air” making the sneakers more popular than ever. As part of the promotion, our team will be outfitted in the sneakers, and we are thrilled to be able to gift pairs to six lucky buyers.”
The updated Ghost Massage Bed Powered by Cozzia, which now features realigned massage pods, faster response time and quicker movements, greater sensitivity levels, and an enhanced cooling cover, will be available for purchase in GhostBed’s showroom: B-908. The only requirement to enter the raffle is to visit the showroom.
Each mattress offers sleepers a customizable 10-, 20- or 30-minute massage via two independently remote-controlled massage pads. The separate massage units allow for no motion transfer while the massaging unit is in use.
Hirschhorn stressed that not only do you get a great massage, but the mattress is incredibly comfortable and supportive to sleep on. It incorporates various layers of gel memory foam, GhostFlex Transition foam, and a high-density base foam in addition to the massaging layer. The Ghost Massage Bed Powered by Cozzia will retail for $2,999 in queen.