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From Home Furnishing Business
GhostBed Launches High-Performance Dealer Program
June 14,
2023 by HFBusiness Staff in Business Strategy, Industry 
GhostBed, an online mattress retailer and manufacturer of boxed beds, will launch an exclusive High-Performance Dealer Program for retailers who carry The Ghost Massage Bed Powered by Cozzia and two others models from either the brand’s GhostBed or Venus Williams collection mattresses at the Summer Las Vegas Market.
High Performance Dealers will be offered a package of special benefits including exclusive territories, POP materials, assistance creating floor displays and specially trained and dedicated customer service representatives at its call center to service their retail partners.
The Ghost Massage Bed Powered by Cozzia was introduced during Winter Las Vegas Market and will be ready to ship this summer. It uses unique air-cell mechanisms that offer a therapeutic massage targeting major pressure points, similar to the features in Cozzia’s industry acclaimed massage chairs. The two massage units on each side of the mattress, each feature five zones for the neck, shoulders, upper and lower back, and glutes.
The separate massaging units allow individual sleepers the ability to experience a targeted or whole-body massage without any motion transfer, allowing each sleeper a customized massage without disturbing the other sleeper.
A qualifying retailer must carry the Ghost Massage Bed Powered by Cozzia as well as two other GhostBed or Venus Williams mattresses to qualify for the program.
“The massage bed is a game changer for the industry. The response we have gotten from dealers is something I have not seen in decades,” said Alan Hirschhorn, executive vice president of GhostBed.
“But we also realize that with any new breakthrough technology for dealers to be successful with the program, they may need additional support and services. We believe this package of benefits will enable qualifying dealers to come out of the starting blocks moving fast and leading to expeditious success.”
Interested dealers can learn more about the program by visiting GhostBed’s Las Vegas showroom in B-908.