Daily News
From Home Furnishing Business
Arhaus Partners with White Elephant Resort for 100th Anniversary
June 1,
2023 by HFBusiness Staff in Business Strategy, Industry
Arhaus, an artisan-crafted home furnishings and décor, has partnered with White Elephant, Nantucket's iconic harbor front resort, on an exterior refresh as part of the property's 100th anniversary renovation.
The brand has outfitted the landmark destination's Harborside Hotel lawn, adjacent private balconies, front porch, and cottage courtyard with an assortment of outdoor furnishings curated exclusively to complement the colors, textures, and artistic legacy of White Elephant.
The hotel just reopened for the summer season following a full property renovation and redesign conceived by Elizabeth Lowrey, a principal at Elkus Manfredi Architects.
"Heritage has been a part of the Arhaus story since we opened our doors in 1986, and we are proud to partner with White Elephant – a beloved Nantucket institution that has embraced that same spirit for a century – to celebrate its milestone moment," said John Reed, Arhaus co-founder and CEO.
"Nantucket strikes a harmonious balance of elevated summer living, long-standing traditions and the simplicity of nature's beauty. The island served as inspiration for our most recent outdoor catalog, which has come to life through our collaboration with White Elephant. We are thrilled to be a part of this iconic resort's new era and the memories to come."
The collection of Arhaus pieces selected in partnership with White Elephant for the renovated property reflects the two brands' shared appreciation for extraordinary quality and unforgettable experiences.
Throughout this summer and future seasons to come, guests can enjoy the harborside views comfortably on a breadth of Arhaus lounge furniture adorned with custom cushions in White Elephant's signature shade of blue – from the sprawling lawn outfitted with nearly two dozen chaises from the Montauk Collection to the courtyard and adjacent guest room balconies furnished with lounge chairs and side tables from the Hamptons Collection.
In addition to revamping the hotel's harborside exterior, Arhaus also upgraded the property's recently expanded front porch with all-weather wicker Fowler Lounge Chairs and its Garden Cottages courtyard with lounge furniture from the brand's new Coronado Collection to create an approachable, classic-meets-contemporary look for the clean, landscaped area surrounding the secluded Nantucket accommodations.
"As the White Elephant introduces its complete restoration and renovation for the 2023 season, we are excited to unveil our new partnership with Arhaus," said Khaled Hashem, president of White Elephant Resorts.
"The collaboration felt organic as we both offer a sophisticated, yet relaxed coastal aesthetic and experience. The White Elephant's light and natural new color palette blends seamlessly with the textures and pieces Arhaus curated for the outdoor furnishings. We look forward to welcoming our guests to relax along our re-imagined and refreshed waterfront this season."
In further celebration of the partnership, limited edition, co-branded White Elephant X Arhaus embroidered throw blankets will be available this season online and within the hotel's newly redesigned retail space, located in the redesigned lobby.
Those looking to embrace Nantucket's charm at home can purchase White Elephant's assortment of Arhaus furniture, including the custom signature blue cushions, by connecting with a local designer at Arhaus.com/DesignServices.
White Elephant is now open for the 2023 season. To learn more about the property and accommodations, visit WhiteElephantResorts.com.
For more inspiration and to experience Arhaus' latest Outdoor 2023 Collection in full, continue exploring at Arhaus.com.