Daily News
From Home Furnishing Business
Wayfair Plans Annual ‘Way Day’ April 26 & 27
April 19,
2023 by HFBusiness Staff in Business Strategy, Industry 
Wayfair Inc., destination for the home, announced it will kick off its annual Way Day sale on April 26 at 12 a.m. ET. The global two-day sales event will feature their lowest prices of the year with free shipping on everything.
Customers are invited to shop deals up to 80 percent off furniture and décor, outdoor essentials, housewares, appliances, and more. Sales will also run across all Wayfair brands including AllModern, Joss & Main, Birch Lane, Perigold and Wayfair Professional.
"With the spring season underway and warmer months ahead, home is top of mind for our customers, and we know that they continue to seek great value as they refresh their indoor and outdoor spaces, plan home improvement projects, and stock up on home essentials," shared Steve Oblak, chief commercial officer, Wayfair.
"This Way Day, we are excited to offer our customers the best prices of the year as well as fast and free shipping across our unparalleled selection for the home."
During Way Day, shoppers can take advantage of exclusive deals, including a variety of Doorbusters from brands spanning Cuisinart, Sealy, Dyson and KitchenAid, as well as 24-hour Flash Deals on top-selling furniture and decor.
Way Day sales will also be featured on Wayfair on Air, Wayfair's video commerce experience available on the Wayfair app and @Wayfair on Instagram. Wayfair will also host exclusive giveaways during Wayfair on Air live stream events where shoppers can win free gift cards throughout the sale.