From Home Furnishing Business
Cariloha Announces Partnership with Raymour & Flanigan
2023 by HFBusiness Staff in Business Strategy, Industry
Cariloha, sustainable bedding brand, announced its partnership with Raymour & Flanigan, the furniture and mattress retailer, to offer sustainably-sourced bedding products to their customers.
By offering Cariloha premium mattresses and bedding accessories such as pillows, sheets, and mattress protectors to a national clientele, Cariloha and Raymour & Flanigan are making purchasing sustainable bedding products more accessible.
The partnership is a part of a larger initiative at Raymour & Flanigan to onboard more sustainable home brands, in addition to its current eco-friendly options available online from Beautyrest and GhostBed.
"We're strategically working with partners who want to make an active impact and source responsibly – it's a partnership with a purpose," said Adam Fain, Cariloha VP of wholesale.
"That's why we've decided to work with Raymour & Flanigan – they're aligned with us in spreading our movement across the country and in providing quality products that honor integrity and responsible sourcing."
Cariloha is a Certified B Corporation and is committed to innovating and developing luxurious bedding that's soft on customers and our planet.
"One of our goals for 2023 is to extend our sustainability efforts to the products that we offer and the companies we partner with, in addition to our large-scale recycling program that recycles 99% of our packaging materials and our rooftop solar farms," said Lillian Benson, online bedding buyer at Raymour & Flanigan.
"Our customers are looking for various sleep solutions that are sustainable, natural, recycled, organic, and non-toxic, and Cariloha is a brand that's actively making a positive difference in the world by offering sustainable alternatives to traditional bedding products, so establishing this partnership was an easy decision."
Cariloha mattresses, sleepwear and bedding products are made from comfortable, sustainable bamboo viscose, which allows consumers to sleep 3 degrees cooler than other non-bamboo products and is both odor and allergy resistant.
Softer than cotton, these bamboo sleeping solutions have been created for luxury and durability. Additionally, bamboo is an extremely renewable resource. Cariloha bamboo is harvested and manufactured from its own rain-fed, controlled-crop bamboo farm to produce high-quality bamboo products in an environmentally sustainable way.
With Raymour & Flanigan's far-reaching influence in home-furnishing excellence since 1947, Cariloha's soft and sustainable products are being rolled out to RaymourFlanigan.com beginning in March 2023.