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From Home Furnishing Business
Purple Innovation Announces Appointment of Chief of Owned Retail
January 16,
2023 by HFBusiness Staff in Business Strategy, Industry 
Purple Innovation, Inc., a comfort innovation company, announced the appointment of Scott Kerby as its Chief of Owned Retail, effective Jan. 16.
Kerby will report to CEO Rob DeMartini and oversee all aspects of Purple's owned retail operations, an integral part of Purple's future growth and long-range plans.
"I am thrilled to welcome Scott Kerby to our senior leadership team where he will oversee our owned showroom channel," said DeMartini. "Scott is an experienced leader who has equal skill in opening stores, leading operations, developing store talent, and using owned retail to help define brands.
Kerby's successful career spans multiple established consumer brands including Old Navy, Bath and Body Works, L Brands, and American Eagle. Most recently, Kerby lead a successful retail team at Sephora as vice president head of stores where he had a critical role in long-term strategic planning and driving revenue across Canada.
"I take pride in building and leading dedicated teams of experts who are committed to improving the lives of customers," said Kerby. "Purple is an amazing brand, and I am excited to join the team at this pivotal moment to help create an industry-defining retail experience."
Kerby earned a Bachelor of Science in Communications from Washington State University.