Daily News
From Home Furnishing Business
BrandJump Announces Two Leadership Roles to Steer Growth Online
December 13,
2022 by HFBusiness Staff in Business Strategy, Industry
Ecommerce agency BrandJump has announced two new leadership roles, promoting two internal team members to steer growth between brand clients and their online retail partners.
Luke Schonely, a 10-year veteran of the company, has been promoted to Director of Sales and will lead the organization’s online sales team. Christie Lomanov, who started with BrandJump in mid-2021, has been promoted to Senior Brand Manager. She will lead members of the online sales team and report to Schoenly.
The new positions centralize BrandJump’s online sales team under Schoenly’s leadership. The team is comprised of brand managers, who lead the online business strategy for clients, and account managers, who work directly with online retailers on clients’ behalf.
“I’m honored to lead the next chapter of BrandJump’s sales team and continue to meet the ever-changing needs of our clients and the industry,” Schoenly said. “This evolution will help us collaborate more effectively and streamline sales strategies and communication with our brands.”
CEO Josh Walter echoed that sentiment, “As the needs of our clients and the industry continue to evolve, so does our business,” he said.
“With Luke and Christie’s leadership under one umbrella, we’ll be able to better leverage and support our amazing team, who in turn can continue to provide amazing service to the manufacturers we work with.”
Schoenly most recently served as BrandJump’s Associate Director of Brand Management and has historically held several other roles and worked with many of the company's longstanding clients. He has extensive experience in the home furnishings industry, previously serving at YDesign Group and other high-end furniture retailers.
Lomanov has held the role of Brand Manager, successfully leading the day-to-day business strategy for leading home furnishings manufacturers and their ecommerce channel. She previously worked as a buyer for Ralph Lauren and West Elm, and her career includes a well-rounded list of product categories and markets. She will continue to manage BrandJump clients in her new role, along with Brand Manager Aileen English.
“We’re committed to evolving in a way that continues to make BrandJump a first-class agency for our clients,” Walter said. “I’m thrilled to see members of our team step into their new roles and continue to build on the successful partnerships we’ve been known for over the last decade.”