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From Home Furnishing Business
Ashley for the Arts Festival Raises nearly $650K for Non-Profit Groups
August 23,
2022 by HFBusiness Staff in Business Strategy, Industry 
Ashley for the Arts, the annual 3-day music and arts festival in Ashley Furniture’s hometown of Arcadia, Wisc., raised nearly $650,000 for the more than 70 non-profit organizations that participated in the 11th annual event.
Organizers said the event, which took place Aug. 11-13, hosted tens of thousands of fans with an array of headline entertainment, arts and craft vendors, rows of food vendors, an inflatable air park, a lumberjack show, street performers, fireworks and more.
“It was an amazing year filled with an abundance of activities for the whole family,” said Cole Bawek, event director. “As soon as you entered the grounds, you were greeted with artsy vibes throughout the 54-acre Memorial Park, and outstanding musical lineups. The Ashley for the Arts mission of showcasing the arts and supporting humanity was a true description of the weekend.”
Headline performers on the festival’s main stage included Brooks & Dunn, Brantley Gilbert, Train, Cole Swindell, Night Ranger, Phillip Phillips, Danielle Bradbery and Morgan Wade.
With support from the event’s host sponsor, Ashley Furniture Inds., and numerous community and corporate sponsorships, Ashley for the Arts was able to provide affordable access to music and the arts for the entire weekend, Bawek said. Additionally, he said it took nearly 4,000 volunteer shifts to put on the one-of-a-kind non-profit event.