Daily News
From Home Furnishing Business
Arhaus Outfits Montauk’s Surf Lodge
August 21,
2022 by Laurie Northington in Business Strategy, Industry
Arhaus (NASDAQ: ARHS), a leader in artisan-crafted and responsibly sourced home furnishings, has announced a collaboration with The Surf Lodge, Montauk's sought-after destination for locals and visitors to outfit the property's Fort Pond beachfront with Arhaus furnishings from the brand's latest Outdoor Collection.
"Community and timeless design are what inspire us at Arhaus, and we are thrilled to celebrate these values through our partnership with The Surf Lodge," said John Reed, Arhaus co-founder and CEO. "We are always seeking new ways to think beyond the four walls of the home to create elevated and welcoming spaces where friends, family, and neighbors can gather. Collaborating with The Surf Lodge team has been an inspiring partnership, one that demonstrates how beauty can be found in every corner and how simple pleasures are best when shared."
Arhaus' one-of-a-kind assortment stretches across The Surf Lodge's beach and adjacent private dining deck, thoughtfully situated for comfort, versatility, and good times. From the solid teak construction of the Canyon Collection's sofas, tables, and dining benches to the hand-sculpted Antique White Garden Stools and all-weather Porto Ottomans, the curated the curated selection speaks to Arhaus' and The Surf Lodge's shared vision to spotlight natural beauty and seek endless inspiration.
"I fell in love with Arhaus for its artisan craftsmanship," said Jayma Cardoso, founder and creative director, The Surf Lodge. "There's a cleanness and sophistication you don't see everywhere. This sensibility allowed us to design a space that's modern yet warm, while remaining true to our natural surroundings and who we are. I wanted to elevate the experience while still bringing out the best of Montauk, which is different from Southampton or other coastal towns. It's true to Montauk and its heritage."