Daily News
From Home Furnishing Business
Allison Eden by ZUO Summer 2022 Collection to Debut at NY NOW
August 10,
2022 by Laurie Northington in Business Strategy, Designer Weekly, Industry
Allison Eden Studios has announced a brand collaboration with NY NOW for a curated lounge to debut Allison Eden by ZUO Summer 2022 Collection. NY NOW’s Summer Show will take place Aug 14-17, at Javits Center, in New York City.
“Being asked by NY NOW to feature my designer collaboration with ZUO is a dream come true,” said Allison Eden, creative and founder of Allison Eden Studios. “I am so honored to work with the creative marketing and events team from Emerald Expo to create this fun lounge space. I can’t wait for NYC to experience my collection with ZUO and for buyers to relax, reconnect and be inspired.”
As a long time NYC resident, Allison Eden Studios celebrates 30 years in the glass tile and mosaics industry and from her kaleidoscope technicolor glass mosaics designs. Her most recognizable NYC project is from her award winning holiday window displays at Bloomingdale’s, Flagship store on 59th Street.
Allison Eden by ZUO’s exclusive collection consists of 20 limited edition designs featuring Eden’s iconic mosaic inspired textiles that are featured on ZUO’s stylishly modern upholstery for lounge, dining and bar chairs.
“I couldn’t be more excited about debuting our designer collection with Allison Eden at NY NOW, ” said Luis Ruesga, CEO of Zuo. “It gives us our audience a chance to experience a fun and elevated take on classic mid-century modern upholstery with a look you won’t find anywhere else.”
The exclusive collection with wholesale furniture manufacturer ZUO Modern is the first collaboration in the home furnishing industry for Allison Eden Studios and the first licensed collection for ZUO and features six patterns from Allison’s iconic mosaic inspired textiles. Each design delivers bright pops of color with mid-century modern flair and is paired with ZUO’s hospitality grade leatherette and velvet fabrics to create original upholstery with a rainbow of positivity.
“I am so excited about how this collaboration with ZUO Modern has come together,” said Eden. “As I have dreamed of putting my designs on everything from furniture to clothing to housewares and to find such a creative manufacturer was serendipitous to me. Our two brands are perfectly in sync together -and I love how our collection turned out.”
While her worldwide success has garnered her an impressive list of A-list celebrity and hospitality clients, Eden has established herself as a true creative artist who always features her own signature style. Sharing that throughout her three decades long career she and her mosaics studio have continued to thrive. Further sharing that she employs an exceptional team of 15 full time mosaic artisans, some of which have been with her from the very beginning.
Eden’s licensing agent Serena Martin, 24/7 Creative Agency shared; “Allison Eden is quite simply a design superstar. So far she has successfully translated her designs into a fashion forward line of wall covering, art, rugs, textiles, clothing, accessories and most recently a collection of stylish upholstery for ZUO Modern. Stay tuned for more exciting collaborations launching soon as this is just the beginning of what Allison has in store for her iconic designs”.