Health and Wellness Trend Boosts Sales for Infinity’s Accessory Line

May 26, 2022  by Laurie Northington in Business Strategy, Industry   

The Infinity PR Pro Advantage Percussion Massage device helps loosen muscles and increase blood flow to specific areas of the body with a percussion-tissue massage. It also allows consumers to enjoy the comfort of massage wherever they go with its lightweight, compact and cordless ergonomic design. The 45-watt high torque, brushless motor delivers exceptional power and includes five adjustable speed settings and six interchangeable massage heads allowing users to customize the vigor of massage to obtain the exact treatment the body needs.

The interchangeable heads are designed for specific treatments and include: a dampener with a cushioned head and low intensity for sensitive areas such as the knee; a flat head for big muscle groups such as the hamstrings or quads; a round ball head for overall use; a wedge with a long, wide head for scraping along upper arts, chest, IT bands and shoulders; a bullet head, which includes a trigger point head for pin-pointing specific areas of the feet or around joints and a two-pronged fork head with maximum intensity for smaller, slimmer muscles such as the Achilles, forearms and spine.

The five-step speed settings, stepping between 1500 and 3200 impacts per minute offer the exact treatment the body needs.

“In today’s world, it seems like everyone is always on the go, constantly juggling work, family and social obligations so it can be hard to find time for ourselves,” said Michael Milone, Infinity’s vice president of sales and business development. “The PR Pro is the perfect way to relax and ease tension after a long day. There are a lot of different massage guns on the market, but they’re not all created equal. Ours is effective, multi-functional, powerful, compact and quiet. And they are flying off shelves -- but we have plenty in stock and ready to ship.”

Milone said that sales of massage accessories have been growing steadily during holiday periods, but that they are receiving a significant boost this Father’s Day.

“Consumers are looking forward to celebrating their fathers, husbands and sons this Father’s Day and retailers are prepared to help them identify items they want and need to make this year’s holiday celebration meaningful,” he said. “People of all ages continue to focus on improving their health and wellness, which is propelling sales of our massage products. Whether it’s the weekend warrior in need of pain relief and prevention after brief but high-intensity workouts, or the active senior needing to maintain flexibility or the on-the-go parent wanting a few moments of peace and relaxation, massage chairs and handheld massage products are an effective way to address these issues.”

Infinity offers a host of other body massage products that complement its premium massage chairs including a Shiatsu Foot and Calf Massager, the Infinity PR Pro Endurance Percussion Massage Device, a cordless Shiatsu Neck and Body Massager, a Shiatsu Neck and Back Massager with heat and more.