Daily News
From Home Furnishing Business
Gift for Life Adds Hoffman and Estevez to Board of Directors
November 9,
2021 by Laurie Northington in Business Strategy, Industry 
Gift for Life, the gift, stationery and home decor industries’ sole national charitable organization, has announced that Emalee Hoffman of Studio Oh! and Meg Estevez of Emerald Expositions/NY NOW, have joined its board of directors.
Hoffman has been a part of the gift and home industry for more than a decade. She began her career as a buyer in 2009, joining Studio Oh! in 2014. Hoffman worked her way from a role in customer service to vice president of sales.
“We are excited to welcome Emalee to the team,” said Cole Daugherty, chair of the Gift for Life Board. “Her industry experience, can-do attitude and passion for helping others will be a great asset to the board and our fundraising efforts.”
“As I’ve learned about Gift for Life, I’m proud that they are a part of our industry,” said Hoffman. “Living in downtown L.A. and then Venice, Calif., and personally witnessing the homeless crisis, I feel now more than ever, that there is a need for Gift for Life and their fundraising for World Central Kitchen. I look forward to doing my part.”
Estevez is a marketing professional with over two decades of experience in multi-channel marketing strategy management and serves vice president of marketing at Emerald Expositions. Her previous work experience includes serving as VP/Corporate Director of Marketing at NewBay Media.
Estevez rejoins the board following the departure of Tim Hart, senior vice president of the Retail Group at Emerald Expositions/ NY NOW.
“NY NOW has been a long-time supporter of Gift for Life, and we are delighted to have Meg’s return to the board,” said Daugherty. “Her knowledge and past experience with Gift for Life will further our fundraising efforts for World Central Kitchen and other important initiatives.”
“It’s a privilege to be partnering again with this exceptional group of industry leaders on the Gift for Life Board,” said Estevez. “I look forward to supporting the efforts of this incredible charity organization.”
With COVID-19 temporarily causing cancelation of in-person events at industry markets, Gift for Life has pivoted towards online digital events, with a specific emphasis on COVID-related hunger relief. With industry support, Gift for Life has raised nearly $100,000 for crisis-related hunger relief in 2021. Gift for Life fundraising will continue to support World Central Kitchen through 2022.