Daily News
From Home Furnishing Business
Bed Bath & Beyond Partners with DoorDash, First Home Retailer Offered on Platform
September 27,
2021 by Laurie Northington in Business Strategy, Industry 
Bed Bath & Beyond (NASDAQ: BBBY) has announced a partnership with DoorDash (NYSE: DASH), the nation's leading last-mile logistics platform, to offer consumers on-demand delivery of essential homeware products and items from more than 700 Bed Bath & Beyond locations and nearly 120 buybuy BABY locations nationwide.
With this partnership, Bed Bath & Beyond becomes the first home retailer and buybuy BABY the first baby goods retailer available on the DoorDash marketplace app and website.
"As we continue our transformation to a digital-first, omni-always retailer, DoorDash is an ideal partner to help expand our marketing reach to the millions of customers who already shop their digital channels," said Rafeh Masood, EVP, chief digital officer and interim chief brand officer for Bed Bath & Beyond. "We are particularly pleased to be the first retailer specializing in home and baby to join the DoorDash marketplace, as it speaks to our authority in these markets and our work to strengthen our customer base."
"As DoorDash accelerates into new categories and expands our offerings to meet consumers' on-demand needs, we are excited to partner with Bed Bath & Beyond as our premier home retailer available on the marketplace," said Shanna Prevé, vice president, strategic partnerships and business development at DoorDash. "For years, Bed Bath & Beyond has been the destination consumers go to when they need home supplies. Through our partnership, we're making more than 60,000 home and baby items available for on-demand delivery at the touch of a button, delivered directly to consumer's doorsteps."